Making it in right at the end of the month, Facebook has released it's latest 'Topics to Watch' report, which highlights the key subjects gaining traction across The Social Network.
Facebook's monthly Topics to Watch reports provide an overview of the issues that are seeing significant increases in mention volume throughout the platform, along with charts showing discussion increases over time, related topics and who's discussing each, in terms of demographic profiles. And while the topics themselves cover a wide variety of subjects, those highlighted are definitely worth taking note of - Facebook says that up to 80% of the topics they've identified in this way have gone on to become more significant trends.
They may not all apply to your business - in fact, they almost definitely won't - but if there are any subjects that relate to your niche, it may be worth doing some investigating and tapping into the rising trend to help boost your messaging.
Here are the rising topics Facebook's data team identified based on April data (click on image for larger version).