These days, when people go to a special event, like a birthday party or a wedding, they take a heap of photos on their smartphones and share them on social media, right? So why not actively incorporate social into your event?
A rising trend is seeing more people look to create specific hashtags and encourage attendees to post their photos to social platforms to help celebrate the occasion. This provides the hosts with an easy way to locate relevant photos, while also enabling both attendees and function organizers or venues to participate in such occasions in new ways.
To help provide some guidance on this, Sheraton Hotels have created this new infographic which outlines how to use Instagram to host your wedding photos. The guide includes best practice tips, advice on how to create relevant event hashtags, and notes on what sort of signage you should provide to guests looking to post event content.