Social Media Policies of 113 Organizations

Brandon Prebynski Social Media Lead, Global Emerging Markets, Cisco Systems

Posted on December 13th 2009

socialmess Social Media Policies of 113 OrganizationsWith companies searching for and developing standards for social media usage, many of them have come up with social media policies of their own.

I've found that reviewing the policies of other companies is a worthwhile way to gauge how a company uses social media and their goals with social media. These also serve as case studies for ideas of the type of information that is included in a social media policy.

Following is a list of organizations and their respective social media guidelines. This is a list compiled by Chris Boudreaux at his Social Media Governance web site.

Organization Policy Template: Blogging and Social Media Template: Internet and Email PolicyAmerican Red Cross Social Media Handbook for Local Red Cross UnitsAmerican Red Cross Online Communications GuidelinesAustralian Public Service Commission Interim Protocols for Online Media ParticipationBaker & Daniels Social Media PolicyBBC Editorial Guidelines, personal use of Social NetworkingBBC Use of Social Networking and other third party websitesBBC Online Services Guidelines in FullBBYO Staff/Volunteer Presence on Social Networking SitesBread for the World Online Technologies, Social Media and BreadBT Forum GuidelinesCanadian Broadcasting Corporation (CBC) Facebook PolicyChartered Institute of Public Relations (CIPR) Social Media GuidelinesChartered Institute of Public Relations (CIPR) Social Media Guidelines for ConsultationChildren's Hospital Los Angeles Share Your Story — Use and AccessCicso Internet Postings PolicyCity of Hampton, VA Social Media PolicyCity of Seattle Blogging PolicyCleveland Clinic Social Media PolicyDell Online PolicyDePaul University Social Media GuidelinesEaster Seals Online Community GuidelinesElectronic Frontier Foundation How to Blog Safely (About Work or Anything Else)ESPN Social Media Guidelines For ESPN EmployeeseWay Direct Social Media PolicyFairfax County, VA Facebook Comments PolicyFedEx Blog PolicyFeedster Corporate Blogging PolicyFellowship Church Personal Website and Weblog PoliciesFINRA Guide to the Internet for Registered RepresentativesFudder NetiquetteGartner Public Web Participation GuidelinesGeneral Services Administration (GSA) Social Media PolicyGibraltar Associates Associates Social Media PolicyGM Blogger PolicyGreteman Group Social Media PolicyHarvard Law School Terms of UseHeadset Brothers Social Media PolicyHill and Knowlton Blogging Policies and Guidelines (selected extracts)Hill and Knowlton Collective Conversation Code of ConductHill and Knowlton Social Media PrinciplesHP Code of ConductIBM Social Computing GuidelinesIBM Case Study: The Impact of Corporate Culture on Social Media InQbation Government Policy GuidelinesIntel Social Media GuidelinesInternational Federation of Red Cross and Red Crescent Societies (IFRC) Social Media Staff GuidelinesInternational Olympic Committee (IOC) Blogging Guidelines for Persons Accredited at the Games of the XXIX Olympiad, Beijing 2008 Iowa Hospital Association Comment PolicyJaffe Template: Social Media and Social Networking Policies and ProceduresJudith Lindeau Template: Social Media Policy for Associations (Real Estate)Kaiser Permanente Social Media PolicyKodak Social Media TipsLe Bonheur Children's Medical Center Comments PolicyLiveWorld Social Media Content GuidelinesMayo Clinic For Mayo Clinic EmployeesMayo Clinic Participation GuidelinesMayo Clinic Comment PolicyMedia Law Resource Center Compilation of Legal Actions Against BloggersMicrosoft Channel 9 DoctrineMicrosoft Tweeting Guidelines and Blogging GuidelinesMissouri Department of Transportation Post A Comment — Use Policy National Public Radio (NPR) NPR News Social Media GuidelinesNew Zealand State Services Commission Principles for Interaction with Social MediaNew Zealand State Services Commission The Guide to Online Participation Oce Social Computing GuidelinesOpera Employee Blogging PolicyPlaxo Communication (Blogging) PolicyPorter Novelli Our Social Media PolicyPowerhouse Museum Communication Using Public Facing Museum Blogs — PolicyPR-Squared Corporate Social Media Policy: Top 10 GuidelinesRazorfish Employee Social Influence Marketing GuidelinesRhetorica Blogging and Comment PolicyRightNow Social Web Employee Policy Roanoke County, VA Social Media PolicyRoanoke Times News Standards and PoliciesRobert Scoble Press FAQSAP Social Media Participation Guidelines 2009Sentara Social Media PolicyShift Communications Top 10 Guidelines for Social Media ParticipationSmithsonian Institution Web and New Media StrategySocial Media Business Council Disclosure Policy ToolkitSpareBank 1 Rules for BloggingState of Delaware Social Media PolicySun Microsystems Guidelines on Public DisclosureSun Microsystems Alumni Blog Aggregation Additional TermsSutter Health Policy for Social Networking and Other Web-Based CommunicationsSutter Health Guidelines for Participation in Online CommunitiesTelstra 3 Rs of Social Media Engagement The University of Texas MD Anderson Cancer Center Blog Policies and GuidelinesThe Well Community GuidelinesThomas Nelson Blogging GuidelinesU.K. Government Template Twitter Strategy for Government DepartmentsU.S. Air Force Air Force Blog AssessmentU.S. Air Force New Media and the Air ForceU.S. Army Corps of Engineers — Jacksonville District Social Media User GuidelinesU.S. Coast Guard Social Media — The Way AheadU.S. Environmental Protection Agency (EPA) Blogging at EPA for GreenversationsU.S. Federal Trade Commission (FTC) Guides Concerning the Use of Endorsements and Testimonials in AdvertisingU.S. General Services Administration's (GSA) Office of Citizen Services (OCS) Blog PoliciesU.S. Navy Web 2.0: Utilizing New Web ToolsUK Civil Service Code for Online ParticipationUnic Social Media GuidelinesUniversity of Maryland Medical Center Comments Policy and Blog Participation Terms and ConditionsWake County, North Carolina Web 2.0 Guidelines for UseWal-Mart Twitter External Discussion GuidelinesWalker Art Center Blog GuidelinesWashington Post (via Newsroom Guidelines for Use of Facebook, Twitter and Other Online Social NetworksWebtrends Social Media GuidelinesWells Fargo Community GuidelinesWorkplace Fairness Off-Duty ConductYahoo! Personal Blogging Policy


Posted on December 16th 2009 at 12:58PM
Wow! Someone had way too much time on their hands to put this list together. However, I am truly greatful as it is just what I have been searching for to use in a university social media planning course I am developing.

 Dr. Dave Hale, The Internet Marketing Professor


Posted on December 18th 2009 at 1:42AM
Great post.  Thanks for sharing :)
Posted on December 19th 2009 at 10:11PM
Great list! Thanks!
Posted on December 23rd 2009 at 3:24AM
Please remove my list from this article.  I appreciate the link, but copying my entire list is poor form.
Posted on December 23rd 2009 at 5:33AM
Hi Chris,


The article gives you credit straight up. One assumes you are not positing that Brandon's article is plagiarism. The list is credited to you.  You are welcome to offer your definition of "poor form" and cite examples of similar content on curated, moderated sites that has been removed due to "poor form"  and post your findings here.  That considered, you are welcome to post your original article here so that community members can read your treatment of the subject matter. Like the sign on the old Broken Drum burger joint at 6th and Wilshire in downtown Santa Monica used to say "can't beat it."
Posted on December 24th 2009 at 8:18AM
The value of some of these blog postings is the filtering and value added comments.  I agree that its not great to post the whole list.  Would be better to have cut down the list to focus on a select few of highest interest (e.g. some of the highest profile companies, or most interesting policies), and link through to the full list.  More value to the reader also to have a few selected as an engagement point.

Good for all as this article would have more value and the full list is still one click away.  It would have made it more compelling for me to share with my network.

Thanks for all the great articles, including this on SocialMediaToday.
Posted on September 29th 2010 at 11:45AM

perfect post, Thanks a lot...

Posted on October 1st 2010 at 2:41AM

Thank you for this amazing little post. I ranked it :) Good work Brandon. make money online

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Posted on October 19th 2010 at 12:20PM

Well at least policies were established so to have limitations.All such poli cies need care ful tai lor ing, depend ing on what sec tor your com pany is in. For a boil er plate but use ful social media dis clo sure policy.Ford Fiesta Parts

Posted on December 10th 2010 at 5:01AM
I'm not social media addict at work, though I use it a lot.I own my own company, and everyone here works and uses social media,I have helped big companies in Australia to implement their policies and its working. It's proofed not opinion, even though i do respect yours.It's like 10 years ago when companies had to comply and implement boundaries around new technology - email perse.I've seen this discussion before, When emails started popping up staff were not allowed to have one, slowly this became a privilege, after sometime time became standard and later a need. 70-642
Posted on January 12th 2011 at 6:43PM

Thanks for this great source. I mean, their social media policies helps me a lot to create one of our own.

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Posted on June 16th 2011 at 10:15AM

A great resource for social media. I know what you mean about trawling through all the small prints. A group of us in the office we going through some of the social platforms the other day in an attempt to better understand their strengths and weaknesses which is how I came across this page - really useful thanks.