Social Business

Leader, My Leader, Do You Inspire "Willing Action"?

JonathanFarrington
Leadership has been defined as “the ability to inspire willing action.” Emphasis is placed on the “willing.” But to understand leadership, we need to delve a little deeper than that.
Leader, My Leader, Do You Inspire "Willing Action"?

Good to Great: Creating a Tropical Storm of Customer Satisfaction

Ekaterina
Why is it that almost every time we hang up the phone with a customer service rep, we feel flat? Despite the profiling technologies, the predictive analytics technologies, the customer databases that companies have at their fingertips, it is still insanely hard for them to provide a breathtaking experience. Why? I think it is because a lot of times companies are missing a key ingredient to business success – human passion.
Good to Great: Creating a Tropical Storm of Customer Satisfaction

Is Email Dead for Employees?

Elizabeth Lupfer
With such a strong focus these days on digital communication channels, my company recently conducted a communications channel audit of our 40,000 employees. The results of the survey show that email remains, today, the NUMBER ONE preferred method of communication, with the Intranet coming in second.
Is Email Dead for Employees?

'Tech Savvy' for Midsized Companies Means 'Customer Savvy'

JulieHunt
In parallel to technology considerations, the single most important success factor for most companies is The Customer. These days all activities related to the customer must be ramped up and more responsive to customer needs and desires.
'Tech Savvy' for Midsized Companies Means 'Customer Savvy'

How to Prepare Employee Advocates for Social Selling Success

PaulDunay
Welcome to another Social Media Today webinar, part of the Best Thinker webinar series, this time on the topic of How to Prepare Employee Advocates for Social Selling Success.
How to Prepare Employee Advocates for Social Selling Success

Try a Little Humor with Your Social Media: It Might Just Save the Planet

greykite
Some of the world’s most-recognizable brands flourish in the nonprofit sector; Greenpeace, founded in 1971, is still young, yet it has already achieved worldwide recognition as a campaigning, environmental brand with unmistakable core values. Some of the facts behind #ClickClean, a Greenpeace campaign featured at the 2014 Sustainable Brands conference in London, raised a few eyebrows.
Try a Little Humor with Your Social Media: It Might Just Save the Planet

The Importance of Social Sensitivity in Business

TaylorEllwood
Social Sensitivity is being able to recognize social contexts and cues in conversations. In business, and in life, this is an important skill to have because it demonstrates that you are aware of other people in social and business situations.
The Importance of Social Sensitivity in Business