Social Networks

Facebook Demographics Cheat Sheet [INFOGRAPHIC]

Jesse Aaron
Segmenting audiences on Facebook is a necessary skill for all social media marketers. While Facebook’s baked-in ad targeting system is robust, it lacks certain demographic information such as a gender posting tendencies and age trends.
Facebook Demographics Cheat Sheet [INFOGRAPHIC]

How to Build an Audience on YouTube

georgemathew
Today, YouTube is one of the most important platforms for your content. However, if you want to be successful on YouTube, you have to build an audience. With some comprehensive techniques in mind and an experience of doing it himself, George Mathew explains how to do that.
How to Build an Audience on YouTube

Mandatory Google+ Gmail Integration Quietly Shelved

larrykim
Google has gone to valiant lengths to convince us that rumors of Google+’s demise have been greatly exaggerated, but Google is no longer forcing new Gmail users to connect their account to a Google+ profile – yet another move that could signal the end for Google’s troubled social network.
Mandatory Google+ Gmail Integration Quietly Shelved

Social Hub Pages

Steven J Davies
We all know how important it is for SEO to create hub pages for our websites, right? Can social media be leveraged to help with that endeavor, and in fact be used to create the hub pages for us?
Social Hub Pages

Mandatory Google+ Gmail Integration Quietly Shelved

larrykim
Google has gone to valiant lengths to convince us that rumors of Google+’s demise have been greatly exaggerated, but Google is no longer forcing new Gmail users to connect their account to a Google+ profile – yet another move that could signal the end for Google’s troubled social network.
Mandatory Google+ Gmail Integration Quietly Shelved

Why LinkedIn Is Brilliant for Small Business Marketing [INFOGRAPHIC]

Michael Nelson
As a social platform, LinkedIn takes it lumps. There is the perception that it is a business job site, corporate networking site, not as good for business development as other platforms, and so on. But, ignoring LinkedIn in your small business marketing strategy is folly.
Why LinkedIn Is Brilliant for Small Business Marketing [INFOGRAPHIC]

The State of Social Media Marketing: Fall 2014 Edition

meloniedodaro
Having trouble keeping up with all of the recent changes to social media? There have been some big and important changes recently in social media that will be covered in this State of Social Media Marketing blog post.
The State of Social Media Marketing: Fall 2014 Edition

Xpire Turns All Social Media Ephemeral

DouglasSMF
Ephemerality is the big social media buzz-word at the moment. With Snapchat being valued at $10 billion, and Facebook and Instagram both launching their own versions of the self-destructing photo and text messaging app, it’s clear that as much as people love having something to say, they don’t want it hanging around forever.
Xpire Turns All Social Media Ephemeral

3 Little Known Hacks to Get More Leads Using Reddit

Roy Povarchik
You should know that Reddit hates marketers, unless they give real value and are an active part of the community who give real value. With that being said, you shouldn’t leave it out of your next digital campaign.
3 Little Known Hacks to Get More Leads Using Reddit