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Marketing

May 25, 2016
Omnichannel marketing is the latest marketing trend, but one that can be hard to get your head around. In this post, contributor Caitie Gonzalez breaks down the key elements of a successful omnichannel strategy.
The 4 Pillars Of Omnichannel Marketing | Social Media Today
May 25, 2016
Are you looking for ways to maximize your video engagement on Facebook? Here are ten tips.
May 24, 2016
If you're looking to make money from blogging, then these successful bloggers can provide some solid lessons in how to do just that.
12 Bloggers Who Make More Than $10k Per Month and How They Do It [Infographic] | Social Media Today
May 24, 2016
A good extension can save you a heap of time - and this post outlines seventy of them, all with their own specific use-cases and benefits.
Chrome extensions for marketers
May 23, 2016
Are you considering using LinkedIn as part if your marketing strategy? This guide outlines the ins and outs of the LinkedIn ads process.
8-ways-to-grow-your-linkedin-advertising-strategy
May 21, 2016
Digital marketing is becoming increasingly important in the modern sales cycle, but traditional methods also still have their place. This infographic looks at some of the stats around offline and online marketing and outreach methods.
How Offline and Online Marketing Can Work Together [Infographic] | Social Media Today
May 20, 2016
Influencer marketing is growing, and along with that growth will come changes to the marketing landscape to better facilitate and measure influencer campaigns.
5 Predictions for the future of influencer marketing
May 19, 2016
Millennial consumers are taking over the market place, and if you want to reach them, you need to understand where they're coming from, and why that matters.
How to Speak Millennial: A Gen Y Customer Service Guide | Social Media Today
May 19, 2016
So what's the ROI of social media marketing? While the metrics will vary, social media does provide the most cost-effective way to reach your audience with your marketing message.
How Social Media Marketing Stacks Up Against Traditional Advertising | Social Media Today
May 18, 2016
UGC marketing platform Offerpop has created a new infographic which seeks to help brands better understand how they can use user-generated content to best effect.
How to Connect with Consumers via User-Generated Content [Infographic] | Social Media Today