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Social Business

May 28, 2017
Color can play a big part in driving audience response - this infographic provides an overview of the psychology of color in branding.
Color Psychology In Branding: Industry Colors Explained [Infographic] | Social Media Today
May 28, 2017
Testimonials can have a big impact, and it's important you're utilizing them in optimal ways to maximize their benefits
How to Measure the Performance of Your Web Testimonials - and Why You Should Care | Social Media Today
May 27, 2017
Facebook has published a new report on beauty industry trends, which includes a range of key insights into evolving shopper behaviors.
Facebook Releases New Report on Beauty Industry Trends and the Evolution of Social Discovery | Social Media Today
May 27, 2017
In a new Social Zoom Factor podcast, Pam Moore looks at some key elements you need to keep in mind in your customer interactions.
4 Things You Need from Your Buyer Before You Can Sell to Them [Podcast] | Social Media Today
May 26, 2017
Instagram has added some new features to their direct messaging option, and new objectives for Stories ads
Instagram Adds Links in DMs, New Image Sharing Options and New Objectives for Stories Ads | Social Media Today
May 26, 2017
Facebook has released a new infographic outlining how British users change their Facebook behavior in summer.
Facebook Releases New Data on UK Facebook Usage Trends in Summer [Infographic] | Social Media Today
May 26, 2017
Contributor Deborah Sweeney provides some key tips on how CEOs can up their social game this summer.
5 Ways CEOs Can Heat Up Their Summer Social Media Strategy | Social Media Today
May 25, 2017
Pinterest is adding autoplay video ads, while also expanding the opportunities for exposure through their video ad offerings.
Pinterest Introduces Autoplay Video Ads, New Opportunities for Video Ad Exposure | Social Media Today
May 25, 2017
With all the social networks trying to make TV shows, it's important to keep tabs on the digital TV shift.
Facebook, Twitter and Snapchat Continue to Make Moves into TV-Like Content | Social Media Today
May 24, 2017
Snapchat users can now invite friends to contribute to their stories, and even friends of friends within a geographic radius.
Snapchat Adds Collaborative Stories, Which Could Help Boost Exposure Through the App | Social Media Today