- Content Marketing
When Your Customers Become Your Contributors: Brand Journalism Meets TraditionalGoogle Is Changing the Close Variant Matching Option in AdWordsBefore You Invest in Online Advertising, Do This!Native Advertising: The New New Thing or a Race to the Bottom? [VIDEO]
Technology & Data
Data and Creativity at the Social Shake Up: Defining Your Data-Driven Social CampaignTalking Strategy and Data with Shannon Lee of Precision StrategiesNew IBM Study Reveals 3 Key Characteristics of the Most Successful CompaniesMinority Report: Confronting Privacy Issues in Big Data Gathering
- Tech & Innovation
- marketing automation
Social Startups: Moment.me Captures a 360-Degree View of The Social Shake-Up 2014Hootsuite Partners With Syracuse University to Bring Social Media Savvy to College StudentsThe Best Hyperlapse VideosThe Best Content Moderation Tools for Busy People Who Don't Have Time for That
Social Change Agent Survey: Passion, Skill Set, and Persistence Lead to Career GrowthThe Social Shake-Up Attracts Wide Breadth of Brands and IndustriesThe Social Shake-Up: How CMOs Drive Innovation and Revenue GrowthThe Social Shake-Up: The Future of Social Business
- Small Business
- Social Organization
Recap from the First-Ever Employee Advocacy SummitFormer IBM Senior Advisors Launch Brands Rising to Build Employee Advocacy ProgramsPerformance and Risk Management Through Social Media TrainingEmployee Advocacy Summit: Advocate Stories from the Field
- Customer Service
Join us September 15th in Atlanta for The Employee Advocacy Summit and learn how to unleash the power of your employees.
Post your event here and we'll share it with our community. If one of our members is featured, we'll promote as well on their profile.
- Marketplace & Webinars
The SMT Marketplace
Your resource for exclusive content and insights from Social Media Today, and opportunities to reach our community of professionals.
The Social Business Book Club brings you books, discussions, and insights from today's to business thought leaders.
Join interactive talks and and panel discussions with leading thinkers and practitioners on social media and networked business, or browse the catalogue of recorded sessions - all completely free.
Reach Social Media Today's community of marketing and communications professionals in an editor-approved context with a native advertising package.
10 'Fantastic' Facebook Apps That Will Improve Your Social Presence
Posted on June 16th 2012
Facebook timeline has settled into the hearts and minds of many – but businesses are still wondering how to enhance their pages. Today we take a look at ten of the most popular Facebook applications that are 100% compatible with timeline, to effectively enhance your social presence on the internet.
#1: A Facebook Forum
Just in case your fans love to chat so much that they need a forum, add the app to your Facebook page. It’s well worth it for market research, and an increase in fan interaction.
#2: Scribd For Portfolio Sites
If you need to impress your fans with images, slideshow presentations, PDF’s, documents and other portfolio items, use the Scribd app for Facebook. Your fans will love it.
#3: Google Maps
If you run a brick and mortar business, and rely on a lot of ‘walk-in’ traffic – make it easy for your fans to find your shop by including the ‘Google Maps’ app in your timeline.
#4: Involver RSS For Pages
Have you been looking for a good blog app? Use RSS for Pages, and your fans will be able to read your blog directly from your Facebook tab.
#5: The Pinterest App
If you’re a huge Pinterest fan, then add your Pinterest profile to your business page. Your fans will be able to see all of your great marketing-orientated images.
#6: The Contact Tab
The Contact Tab Demo Company provides a great contact form interface, which includes all of your contact info, maps, social icons, URLS and more – all in one place. It’s great!
#7: Youtube Video App
If you have a Youtube feed, then your feed needs to be on Facebook. The good news is that your video is much larger than it used to be, across the entire page.
#8: Twitter App
A Twitter app on your Facebook page is a must-have, to give your Facebook fans some quick and juicy info from your business. Just remember, don’t link your Twitter and FB accounts!
#9: FAQ App
If you’re a law firm, accountant or web designer – your business needs a FAQ section. Add this app to your Facebook timeline, so that fans can have easy access to your details.
Get a Facebook app built that will compliment your business presence. For example, if your main goal is to sell your ‘ebooks’ then get an app built that does this for you.
Each of these 10 app suggestions will improve your social presence in the eyes of your fans. When you take the time to build a great timeline profile, it will pay off! Facebook has become more and more like a social ‘website’ for your business – so take advantage of it!
It’s a great idea to look into having your own custom apps created. Nearly all of the professionals and large brands do it, because it enhances their user-experience. When your users are happy, you’ll get more interaction out of your page, and that means more business!
Which apps on this list have you found the most useful and why? I’d like to hear how your business benefits from this list.