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10 Reasons You’re Not Getting Followers on Twitter
Posted on July 6th 2010
Twitter thrives on the relationship between you and your followers. And yet many small businesses struggle to gain a following and end up abandoning their profiles due to fundamental errors in the way they manage them. This often boils down to a lack of understanding of Twitter as a social channel and an inability or unwillingness to invest the time to learn. But the secret to success is simple: put yourself in your followers’ shoes and consider what you’re adding to their lives. There are some common mistakes that I see again and again on Twitter, and encountering one or more of these on a profile significantly decreases the chances of me following and/or increases the chances of me unfollowing or blocking.