- Content Marketing
When Your Customers Become Your Contributors: Brand Journalism Meets TraditionalGoogle Is Changing the Close Variant Matching Option in AdWordsBefore You Invest in Online Advertising, Do This!Native Advertising: The New New Thing or a Race to the Bottom? [VIDEO]
Technology & Data
Data and Creativity at the Social Shake Up: Defining Your Data-Driven Social CampaignTalking Strategy and Data with Shannon Lee of Precision StrategiesNew IBM Study Reveals 3 Key Characteristics of the Most Successful CompaniesMinority Report: Confronting Privacy Issues in Big Data Gathering
- Tech & Innovation
- marketing automation
- Social Tools
Social Change Agent Survey: Passion, Skill Set, and Persistence Lead to Career Growth#SocBizShakeUp: Sandy Carter at The Social Shake-UpThe Social Shake-Up: How CMOs Drive Innovation and Revenue GrowthOracle CEO Larry Ellison Takes New Role: What Does It Really Mean?
Study Shows SMBs in 5 UK Industries are Ready to Take on Social Media MarketingIs Your Small Business Doing Content Marketing Wrong?5 Free and Effective Social Media Tools Perfect for Small BusinessesWhat's on Our Bookshelves? Great Reads for Small Business Owners and Entrepreneurs
- Social Organization
Recap from the First-Ever Employee Advocacy SummitFormer IBM Senior Advisors Launch Brands Rising to Build Employee Advocacy ProgramsPerformance and Risk Management Through Social Media TrainingEmployee Advocacy Summit: Advocate Stories from the Field
- Customer Service
Join us September 15th in Atlanta for The Employee Advocacy Summit and learn how to unleash the power of your employees.
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The SMT Marketplace
Your resource for exclusive content and insights from Social Media Today, and opportunities to reach our community of professionals.
The Social Business Book Club brings you books, discussions, and insights from today's to business thought leaders.
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10 Tips to Maximize Your Facebook Engagement [INFOGRAPHIC]
Posted on January 28th 2014
If you are walking on the street and someone's following you, maybe you get really scared and run away. But when it comes to social media, particularly on Facebook, you get very excited and try to engage with new followers.
Every social media manager wants to get lots of followers, comments, interaction and ultimately more reach. But with the change in the Facebook feed algorithm, it's getting harder to get more eyeballs on your posts. So how do you craft engaging Facebook posts and what type of content can maximize your engagement? To help you out, our friends at We Are Social Media have created an infographic that breaks down some tips for writing Likey Facebook posts.
Avoid using URL shortner services on Facebook because study shows full-length URLs get 3 times more engagement than shortened URLs.
Asking question, sharing simple quotes and visual content are more likely to be read and share.
image credit: iloveexpressions