May 05, 2015Organizations should treat social media as they would any other electronically stored information and assume it is potentially discoverable. Und...
April 07, 2015If content is king, then certainly customer experience is an integral part of the royal court. As companies everywhere invest in content marketi...
March 19, 2015It’s no surprise social customer service demand is on the rise. To stay ahead of the game, your brand must formalize a streamlined and scala...
March 13, 2015Fifty-seven percent of customers expect the same level of response through social channels as traditional support channels. That can be cha...
Aug 20 Posted 1 year ago
http://twitterape.com is a good one too.
Jun 23 Posted 3 years ago
Dear Pam, many thanks for a very informative and useful post.
Feb 14 Posted 4 years ago
Very nice post. I have got a few more twitter resources to explore.
Have you thought of listing apps which allow you twitter and facebook management ? I would also love to hear your thoughts on what features an application should have if they do twitter and facebook monitoring and management.
May 6 Posted 4 years ago
Nice post Pam. Very knowledgeable. Well, thought we should also let you know of a unique research and analytical tool for Twitter that is not in your list. 247tweetview gives an insight about your company/product performance on Twitter. The tweets from the entire twitter platform is mapped and analyzed to give a complete picture about your customersâ€™ experience. You can know from which geography, what product/service is being discussed, whether it is in a negative or positive tone. Also you can know the medium which your customer prefers to be reached on. Sentiment analysis including a customer experience score is highlighted. You can also map your company/product against competition, either global or specific to a region. Today close to 300 Fortune 500 companies have registered to learn about their customersâ€™ experience. The best part is that you donâ€™t need to have a twitter account to get this information.
All the analysis is realtime. If you are interested to know more about this, register yourselves at www.247tweetview.com. Else you may wish to have a chat with our Chief Marketing Officer, V Bharathwaj who will be able to give more info about this.
Apr 28 Posted 4 years ago Thanks for the great rundown Pam.
Great resources either for personal or company use.
Apr 28 Posted 4 years ago Pam,I took the liberty of linking to this article in a piece I wrote about my experiences on Twitter:Peter