May 3 Posted 2 years ago
You nailed the points very well! This is so incredibly true, and although I personally find that Google plus is a little 'clunky' and not 'ergonomically' how I would expect a social site to be, I found, for the same reasons you mentioned, we needed to be on board with it.
Although I have seen the engagement on Google Plus increase, I am still surprised how many people are not on it.
We have found some of the communities mixed. What I mean by this is we will sometimes post a press release to a community that is relative and active. Instead of seeing dozens of communities with a couple thousand members, you may see one or two that have a significant membership for a particular industry and thats it.
I supose it is just a matter of time before it really sinks in for people and have it click.
Excellent article and some strong points people really need to realize.
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Apr 29 Posted 2 years ago
While I use google+ for many of the reason's you've listed, I've yet to see that there is even remotely the amount of engagement on the network compared to Facebook, at least for the target demographic that I'm engaging for my clients. As for the much bemoaned throttling of facebook engagement, while I did see a brief downtick on my blog page's engagement, it's since rebounded heathily: I have nearly 46,000 fans on my page and my weekly average engagement is between 100,000-450,000 viewers. I should add that it's 100% organic reach; I've never spent a cent on facebook advertizing. If your reach on facebook is down, you need to change your methods!
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