Jan 28 Posted 1 year ago
This is the first I've heard of Generation C, what an interesting idea! It was neat to head that is is about a digital lifestyle. I like how you explain the way that marketers can adapt to Generation C.
The third point was the most interesting to me, there are absolutely conversations about a brand going on that they may not know about, I think it's key for them to try to find those conversations and stop to observe first. Watch the way that Gen C talks about their product or service (or even a similar one) before jumping in. They definitely need to earn their way in with this audience.
October 06, 2015Tuesday, October 6th at 12pm ET/9am PTExclusive, Live Webinar from Social Media Today Any good marketer knows that social selling is the next f...
September 15, 2015At one point or another, scaling your organization is going to mean automating some part of your process. Because of the demands of data, automa...
July 15, 2015Social has given brands and marketers a great new tool -- but it's a tool that can be as intimidating as it is powerful. At the top of t...
July 15, 2015How do you ensure your brand is communicating its core image -- and value -- consistently and effectively over time? Social content plays a...