1. Twitter Launching Official Tweet Buttons This Week
By Ben Parr Twitter is launching an official Tweet Button for sharing articles on websites and counting how many times a URL has been shared. the Tweet Button is designed to be the most comprehensive counter of retweets and shares across Twitter's network. It is a single line of code that can be added to any website. There are three versions of the button (110×20, 55×20, 55×63) with five different settings for customization.
2. Facebook Launching Official Live Streaming Channel: Facebook Live
By Sarah Perez The new Facebook Live channel will incorporate Facebook's real-time Live Feed technology to facilitate interactions between the viewing audience and the speaker. Facebook says that, in addition to special celebrity-oriented videos, the live video channel will also be used for official Facebook announcements, press events, live chats with Facebook engineers and live streaming of its developer conference, f8.
3. Is Twitter for Business Even Worth the Trouble?
By Jay Baer We built our own Frankenstein. We are spending countless employee hours tweeting, retweeting, responding to tweets, figuring out whom to follow, secretly following celebs and athletes, and designing custom Twitter backgrounds. Nobody forced companies to get involved with their customers in this way. There was no law, edict, or pitchfork-wielding band of angry citizens. We just did it voluntarily. And for what? Certainly not because of the math.
By Chris Brogan Social networks push human interaction to the utmost limits. In a comment I left at Julien Smith's blog, I talked about how time and friendship are being distorted by the Internet. I want to elaborate on the ideas, and also talk about the math.
5. 5 Reasons Why No One Is Reading Your Email Newsletter
By Sean D'Souza There may be seven thousand reasons why your newsletter won't get the response you're looking for. Most of those reasons have the same common problem, though: readers just don't like it. And that's probably because you're making one of these five mistakes.