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The Social Business Book Club brings you books, discussions, and insights from today's to business thought leaders.
Join interactive talks and and panel discussions with leading thinkers and practitioners on social media and networked business, or browse the catalogue of recorded sessions - all completely free.
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Our latest whitepaper, 5 Killer Strategies to Dominate Social Media's Big 3: Facebook, Twitter and YouTube, serves as a best practice guide for marketers. We examine each platform and share five strategies marketers can apply to guarantee success for increasing brand awareness, fostering brand advocacy and generating leads and sales. Use this infographic as a quick-start guide for social marketing on the Big 3!
Marketers – let’s hear it!
How do you leverage the big 3 platforms to generate awareness and grow leads? Do you apply the 5 strategies above or do you rely on others? Share your favorite strategies with us on Twitter by tweeting to #AwarenessTips.
About me? That’s easy… I’m a Father/Husband, Son/Brother, Friend, Coach, Advocate, Sports fan, Author, Executive… In that order. If you are interested in what I do for work I’m an entrepreneur and marketing guy at heart. I speak at around 20 or so conferences a year, authored “Stand Out Social Marketing” (published through McGraw Hill), am active on Twitter (@bostonmike) and blog at StandOutSocialMarketing.com, Social Media Today, Socialnomics, The Customer Collective, Business to Community, BostInno and others. I work with brands to help implement social media as part of their marketing mix and define marketing, demand generation and communication strategies that incorporate multiple new media channels. Reach out anytime at firstname.lastname@example.org (GO SOX!)