Are you leveraging the reach and authentic enthusiasm of your employees? Hear from General Mills and AT&T on #SMTlive. Register here for the free webinar.

5 Things Michael J. Fox Can Teach Us About Business, Happiness and Life


It took Michael J. Fox eight years to publicly reveal he had Parkinson’s disease back in 1998. He was starring in his second hit TV show and it was no longer something he could conceal. For years he struggled to accept his condition, rarely gave interviews, and deliberately remained out of the public limelight. 

Thanks to determination, ­medication, and his commitment to champion his cause for medical research, he now publicly shares his story and a whole lot more. These days he seems well in control of the disease with only slight tremors and a self-effacing approach to describing his condition.


Fox spoke Tuesday at ExactTarget's Connections 2012 Conference, the Midwest's largest internet marketing event of the year. When I first saw his name in the speaker line-up I came to expect something in a "rah-rah" type performance. 

Performance it was not.

Fox himself notes, "I tell people the 'J' in my middle name stands for 'genuine.'" Life with Parkinson’s, he says, has been even richer. And he’s become known as an “incurable optimist.” His talk Tuesday delivered to his interpretive namesake, and left us all with five memorable takeaways. 

1. Happiness


 2. GoalsImage3. Perspective


 4. LeadershipImage

5. Agility

There's a rule in acting called 'Don't play the result.' If you have a character who's purpose is to end up in a certain place, you don't play that until you actually get there. Meaning, the actor plays each scene as it comes.


Do this in life and do this in business. You're not at the result until the end, and it's not written yet, so don't "play" it. For the masterful internet marketers in the conference audience this means: be agile, adapt, and consistently move forward. Act as if business is precisely the way you want it to be, and it'll eventually get there.

For everyone else just living life, it means the very same thing.

Join The Conversation

  • andertoons's picture
    Oct 20 Posted 2 years ago andertoons

    Loved #3 especially! Would love to know more about that.

    What a great way to do a post too using other peoples' tweets! Gotta try that myself!

    BTW, if you're looking for a way to support Parkinson's reasearch, Team Fox and get a laugh too, you should check out Team Cul de Sac: Cartoonists Draw the Line at Parkinson's.  A beautiful and inspiring book.

Upcoming Webinars


  • September 08, 2015
    Find out how today’s top marketers are using social display to build brand love and grow business. Download “The Pursuit of Social Persuasi...
  • September 03, 2015
    The Social Customer Service Index 2015Measuring Use and Effectiveness of Social Media Tools for Customer Service An exclusive whitepaper bro...