Nov 13 Posted 2 years ago
Jim, this is right on target, and right in Whit.li's wheelhouse.
We think that missing "Why" can be decoded by supplementing
psychographics (we call these "derivatives") with personality analysis.
Like sentiment, we read the words you write. Unlike sentiment, we start with you and dig deeply
so the results are much more accurate. Would love to hear your thoughts - you can see a little
at http://whit.li ...Jack
June 16, 2015In the past two years, LinkedIn has become a must-do for brands, whether you love it or hate it, especially for B2B brands. But without a Linked...
June 02, 2015Brands have come to rely on social listening to determine what their customers want and what might be threatening the strength of the brand. Man...
May 14, 2015If you're starting from a clean slate when it comes to video marketing, this comprehensive ebook is for you. The Video Marketing Handbook co...
April 30, 2015Has your manager demanded to know your tweet-to-sales ratio? If you're on the front lines of social, you know that the ROI of social can be...