65 Terrific Social Media Infographics

PamDyer
Pam Dyer Marketing Director, SolutionsIQ

Posted on January 30th 2011

 

As you know, infographics are visual representations of information, data, or knowledge. They present complex concepts quickly and clearly, and communicate ideas in an easily understandable fashion.

Last year, I assembled a collection of 35 infographics that told the story of social media at that time. That post proved to be so popular that I wanted to update it, including images that are still relevant and adding newer visualizations that illustrate more recent knowledge and insights into the social Web. Since social media marketing is a relatively recent addition to organizations’ integrated marketing communications plans, it’s imperative for marketing professionals to gain as much understanding as possible about how people leverage social media for everyday interaction. These snapshots communicate essential information to help marketers make sense of the social networking space and how people are using it in their everyday lives to communicate and share information and ideas.

Most of these have been cropped or scaled down — please click on each image or its title to see the full-sized version.


The History of Social Networking

history of social networking small 65 Terrific Social Media Infographics


Who is the “Me” in Social Media?

behaviorgraphic poster lg 65 Terrific Social Media Infographics


The State of the Internet

State of the Internet 2010 640 small 65 Terrific Social Media Infographics


The New Marketing Trifecta

ft new marketing trifecta 65 Terrific Social Media Infographics


How Marketers Are Using Social Media

everybodys doing it small 65 Terrific Social Media Infographics


Who is the Modern Media Consumer?

mediaconsumer6 small 65 Terrific Social Media Infographics


The Biggest Shift

the biggest shift small 65 Terrific Social Media Infographics


The Rise of Social Networking Ad Spending

rise of social net ad spending small 65 Terrific Social Media Infographics


How Women Use Social Media

how women use social media small 65 Terrific Social Media Infographics


The CMO’s Guide to the Social Landscape

CMO Social Landscape small 65 Terrific Social Media Infographics


The B2B Social Media Landscape

b2b social media small 65 Terrific Social Media Infographics


The 2010 Social Networking Map

2010 Social Network Map small 65 Terrific Social Media Infographics


How the World Spends Its Time Online

How The World Spends Its Time Online small1 65 Terrific Social Media Infographics


Who Uses Twitter and How

who uses twitter small 65 Terrific Social Media Infographics


A Year of Twitter

a year of twitter small 65 Terrific Social Media Infographics


The Meteoric Rise of Twitter

meteoric rise of twitter small 65 Terrific Social Media Infographics


How Engaged is Your Brand?

how engaged is your brand small 65 Terrific Social Media Infographics


The Social Engagement Spectrum

socialengagementspectrumjpg 65 Terrific Social Media Infographics


10 Levels of Intimacy in Today’s Communication

levelsofcomm 65 Terrific Social Media Infographics


The Top 50 Most Social Companies

top 50 social companies small 65 Terrific Social Media Infographics


The Social Media Landscape in China

China social media landscape small 65 Terrific Social Media Infographics


The Social Media Effect

socialmedia.final  65 Terrific Social Media Infographics


The Revised Social Media Effect

Social Media Revised small 65 Terrific Social Media Infographics



Facebook Facts You Probably Didn’t Know

facebook facts small 65 Terrific Social Media Infographics


The World of Facebook

facebook statistics small 65 Terrific Social Media Infographics


10 Mind-Blowing Facebook Games Statistics

facebook games statistics small 65 Terrific Social Media Infographics


The Rise of Facebook Mobile

rise of facebook mobile small 65 Terrific Social Media Infographics


Social Marketing Compass

socialmediacompass 65 Terrific Social Media Infographics


Facebook vs. Twitter

Facebook versus Twitter 65 Terrific Social Media Infographics


Are We Addicted to Social Media?

Social Media Addiction small 65 Terrific Social Media Infographics


How are People Using Social Media on Their Mobile Devices?

How are Mobile Phones Changing Social Media small 65 Terrific Social Media Infographics


How Fortune 100 Companies are Leveraging Social Media

How Companies are Leveraging Social Media small 65 Terrific Social Media Infographics


How Small- to Medium-Sized Businesses Spend Money on Social Media

how businesses spend on social media small 65 Terrific Social Media Infographics


Balance Your Media Diet

by media diet f 65 Terrific Social Media Infographics


Social Media Statistics

social media statistics 65 Terrific Social Media Infographics


Social Web Involvement

social web involvement 65 Terrific Social Media Infographics


Social Media Demographics

social media demographics small 65 Terrific Social Media Infographics



The Spectrum of Online Friendship

spectrum friendship 65 Terrific Social Media Infographics


How People Share Content on the Web

facebookleadssharing1 65 Terrific Social Media Infographics


Donut Marketing

Donut Marketing 65 Terrific Social Media Infographics


Profile of a Twitter User

twitter users profile small 65 Terrific Social Media Infographics


Twitter Territory

Twitter Territory 65 Terrific Social Media Infographics


Twitter PR Strategy

strategictwitter 65 Terrific Social Media Infographics


The Journey of a Tweet

journey of twitter post 65 Terrific Social Media Infographics


The Hierarchy of Digital Distractions

hierarchy distractions 960 65 Terrific Social Media Infographics


When Social Media Attacks

whensocialmediaattacks 65 Terrific Social Media Infographics


The Art of Listening

artoflistening 65 Terrific Social Media Infographics


The Conversation Prism

conversationprism 65 Terrific Social Media Infographics


Word of Mouth Visualized

wordofmouthvisualized 65 Terrific Social Media Infographics


Social Web Reputation Management Cycles

social web reputation mgmt cycles 65 Terrific Social Media Infographics


Twitter Statistics

If  the Twitter Community were 100 People1 65 Terrific Social Media Infographics


The Story (So Far) of Twitter

the story of twitter1 65 Terrific Social Media Infographics


Who Participates Online

whoparticipatesonline 65 Terrific Social Media Infographics


Gender Balance on Social Networking Sites

Gender Balance on Social Networking Sites 65 Terrific Social Media Infographics



Building a Company With Social Media

Social Media Building 65 Terrific Social Media Infographics


Social Media Spending

Social Media Dollars1 65 Terrific Social Media Infographics


The Facebook Juggernaut

facebook juggernaut1 65 Terrific Social Media Infographics


Breakdown of the Blogosphere

blogosphere 65 Terrific Social Media Infographics


Visualizing 6 Years of Facebook

facebook viz small 65 Terrific Social Media Infographics


The History of WordPress

wordpress infographic small 65 Terrific Social Media Infographics


The Boom of Social Sites

the boom of social sites1 65 Terrific Social Media Infographics


Age Distribution on Social Network Sites

age distr per site 65 Terrific Social Media Infographics


Make Social Media Work for Your Company

makesocialwork 65 Terrific Social Media Infographics


The World Map of Social Networks (December, 2009)

world map of social networks small 65 Terrific Social Media Infographics


World Map of Social Networks (December, 2010)

world map of social networks 2010 small 65 Terrific Social Media Infographics


 65 Terrific Social Media Infographics

 


 

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PamDyer

Pam Dyer

Marketing Director, SolutionsIQ

Pam Dyer is an integrated marketing executive dedicated to helping companies grow via innovative branding and audience engagement programs. She delivers results by leading teams to create forward-looking strategies and translate them into measurable tactics, iterating as needed to achieve corporate goals. She is a big-picture thinker and relationship-builder who thrives in environments where collaboration is embraced. Pam has a passion for achieving business results through supporting people, growing teams, and sharing success.

Pam authors an award-winning blog, Pamorama which helps businesses optimize their brands, create customer engagement, and drive sales by using social media channels and content marketing programs. She has educated thousands of people about how to create, manage, and measure outreach initiatives on Facebook, Twitter, LinkedIn, Pinterest, Google+, and other social networks. Pam has a global footprint and routinely receive questions and comments from her audience, the majority of whom are in the U.S., Canada, Europe, Australia, the Philippines, India, South Africa, and the United Arab Emirates.

See Full Profile >

Comments

Posted on January 31st 2011 at 10:50AM

wow there are a lot of infographs here, i have seen a few of them but most of them i have not. good post, i stumbled it!

Posted on January 31st 2011 at 12:10PM

Thank you for this! I am putting together a major presentation and these graphics will help a great deal!

Posted on January 31st 2011 at 12:34PM

Wow! Great infographics. Will be super useful for my upcoming webinar. Thank you. I'll be sure to tell people where I found it. Off to tweet...fb...bookmark...etc.

Cheers!

Posted on January 31st 2011 at 8:26PM

Very very cool stuff. I love this blog by the way. It is refreshing to see an actual insider explain what is what, as opposed to the usual clamour of "social media has arrived, here is why it's the best thing ever!!" I do have a question for you. We wish to start advertising on FB and this idea is being kicked around that having an iframed app within the Facebook page encourages conversion? Can you comment as to the efficacy of iframing apps within FB-- waste of money? or Good ROI? Here is an example of what we mean by iframe below. 

http://www.facebook.com/pages/Mindflash-Advertising/180033020422?v=app_4949752878&ref=ts

 

Posted on February 1st 2011 at 4:33PM

Add more ! I wish there was more emphasis on reputation management I have been doing it since 2007 and in 2010 I had at least 30 companies copycat our service this is great to show all these stats

Posted on February 4th 2011 at 2:22AM

Nicely comprehensive list, thanks for sharing! And I assume it is still not even the tip of the social media iceberg ;-)

I will refer to you when I will be posting an article on my ebusiness blog on how to introduce social media marketing in the SME.

Posted on February 4th 2011 at 11:17AM

Really great stuff - many thanks for pulling together.

Posted on February 6th 2011 at 9:19PM

Pam, what a wonderful collection of infographics. I currently researching social learning and the places people are sharing information and demographics for each site are fascinating. Thanks for this post.

Ann

Posted on February 8th 2011 at 5:33PM

Wow! 

Great collection of infographics! Many useful information. 

Thanks for sharing.

Congrats!

Courtney Hunt
Posted on February 20th 2011 at 4:27PM

I opened this post with enthusiasm but was disappointed to see how many of these infographics were unchanged from a year ago. Don't get me wrong - lots of them are fantastic, but the overall quality is diminished for me by some of the once-great-but-now-questionable graphics that were included.

Generally speaking, I advise folks to be very cautious about relying on any "statistics" that are more than 6 months old. The last two infographics conveniently make my point, because they show how usage of various social networks throughout the world changed significantly in the past year. 

All too often I see people quote statistics that are grossly out-of-date and/or misrepresentative. Unfortunately, great and/or dramatic visuals can exacerbate that tendency.

As with the last two infographics, I would love to see updated versions of ALL of the numbers-based snapshots included in this post.

Courtney Hunt - Founder, Social Media in Organizations (SMinOrgs) Community

Posted on February 28th 2011 at 1:51PM

Sweet Infographs. Social Media is definitely something businesses will need to embrace in the future if they want to remain competitive. As for who is using social media it seems like it's pretty much everyone; kids to teens, professionals and even grandmas and grandpas!

Posted on March 7th 2011 at 4:15AM

 

What a list!
What a delight!
What a pleasure!
A real demonstration how joyful and useful altruism can be

What a list!

What a delight!

What a pleasure!

A real demonstration how joyful and useful altruism can be