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You’ve likely stumbled upon at least a few infographics while playing on the Web. They are visual representations of information aimed at making this information easily digestible—and even entertaining. Infographics can be educational, humorous, disgusting, disgustingly humourous, surprising, beautiful and booty-ful. They are very eye catching and shareable—when made with proper care. Unfortunately, these days they’ve started to get a bad rap due to low quality and overuse.
So, what exactly does the anatomy of an outstanding infographic look like? An outstanding infographic features accurate and compelling data that tells some narrative with a new information and a fresh perspective. Great infographics have a quickly understood core message. Any infographic designer should be able to firmly stand behind his or her data. Furthermore, outstanding infographics have a clean design where visuals display a complex set of ideas—aesthetically and clearly.
What do you think are characteristics of outstanding infographics? What does it take for you to want to share an infographic you come across? Please share in the comments, and be sure to check out the infographic below to learn more!
Image source: www.graphicdesigndegreehub.com
Brian Wallace is the President of NowSourcing, Inc., a premier social media firm specializing in infographic design, development and content marketing promotion. The company is based in Louisville, KY and works with companies that range from small business to Fortune 500.