Jan 2 Posted 1 year ago
Thanks for your pushback, B.J.
It's important to emphasize exactly what this tool measures at this point: the potential search ranking strength of content associated with a particular author. The tool does this using a number of industry-standard metrics to evaluate the link-based authority of both the actual content pages themselves and the sites on which they were published. In the future other metrics may be added in, such as social shares.
Dec 26 Posted 1 year ago
Hi, I understand the concern re Klout. I think this is interesting for a number of reasons. Firstly, it is looking at someone's authority as an author and in particular theme areas. Secondly, one of the key people involved is Mark Traphagen who is an expert on Google authorship. There seems no question to me that author authority will be increasingly important and hence this is a development to watch.
Dec 23 Posted 1 year ago
This looks and smells a lot like Klout to me, and we all know how useful that actually is ...
I appreciate the writeup, but if we're just ranking people off of random stuff gathered by a company without any sort of indication that this is what Google is using, what's the point?
February 09, 2016An exclusive, live webinar from Social Media Today on Tuesday, February 9th at 12pm ET/9am PT. Social media has given brands the great gift of...
January 19, 2016An exclusive, live webinar from Social Media Today January 19th, 2016 at 12pm EST / 9am PST There is a fine line between an omni-channel market...
November 24, 2015An exclusive report brought to you by Social Media Today and Hinge These days, cutting edge companies know that if they aren't leveraging t...
November 23, 2015The 2016 Social Media Marketing planning guide includes a must-have checklist as well as a first-of-its-kind research study aiming to provid...