Content Discovery Smackdown: Hootsuite vs. Buffer vs. KloutContent Marketing Minds: Ingredients of the Tastiest Content [Nutrition Label]From the Corn Field to the Digital Era: Content Marketing Starts with TrustContent Marketing: Is 2014 Really Shaping Up to Be the Year of Video?
Your Customers Aren’t Listening! How to Create Consumer Dialogue that Converts4 Tools for Nonprofit Social Listening and Reputation ManagementThe Promising Role of Social Listening in Treating Health IssuesThe Importance of Social Listening for Brands
- Public Relations
Facebook Testing a Way for Users to Buy Products on the Platform7 Website Tips to Attract More Shoppers to Your PagesHow eCommerce, Augmented and Virtual Reality Will Redefine the Retail ExperienceSearch Query Analysis to Increase eCommerce Website Conversions
- Content Marketing
Technology & Data
Social Startups: Bizible Connects All the Dots from Marketing Contributions to RevenueCreating the Perfect Profile for Your Social Media Marketing EffortUsing GPS and Localization for Social AnalyticsAnalytics and Prospect Intel: Discovering Your Ideal Prospect
- Big Data
- Tech & Innovation
3 Security Risks You’re Taking Every Day While Using Social MediaShould the President Have the Power to "Pull the Plug" on the Internet?How Safe is Your WordPress Website From Hackers and Other Malicious Attacks?
- Software & Tools
- Small Business
- Social Organization
Celebrating the Grand Re-Launch of Social Media Today! SBH Podcast Episode 8Why Should You Care If Your Employees Are Thought Leaders?Beyond Engagement: The Art of Managing Social-Media Risk in Employee Advocacy
Why All-in-One Social Media Management Systems Don't Cut It for Social Customer ServiceWhat You Should Know About Customer, Digital, and Contextual ExperienceSurging into Q3: How to Make It Better Than Q2Is How You Serve Your Customers Costing You Business?
Join us September 15th in Atlanta for The Employee Advocacy Summit and learn how to unleash the power of your employees.
Post your event here and we'll share it with our community. If one of our members is featured, we'll promote as well on their profile.
- Marketplace & Webinars
The SMT Marketplace
Your resource for exclusive content and insights from Social Media Today, and opportunities to reach our community of professionals.
The Social Business Book Club brings you books, discussions, and insights from today's to business thought leaders.
Join interactive talks and and panel discussions with leading thinkers and practitioners on social media and networked business, or browse the catalogue of recorded sessions - all completely free.
Reach Social Media Today's community of marketing and communications professionals in an editor-approved context with a native advertising package.
The Beginner's Guide to Twitter for Business: All You Need to Know in One Handy Guide
Posted on July 19th 2013
Twitter for business, any business, has become pretty much a must-have. It helps to drive awareness, promote your brand via offers and information, make vital contacts and share industry knowledge. It has also become a must-have for customer service: the place where customers expect to get help, fast.
For those who have been with Twitter since its inception, the jargon and Twetiquette (sorry) are second nature. But if you’re new to social media, it can be a confusing channel: easy to misstep, to miss opportunities, and fail to engage.
It’s for these people that eModeration has written the Beginner’s guide to Twitter for business. Starting at the very basics – why are you on Twitter? – it covers the following:
- How to set up your profile
- How to have conversations and engage
- How to post images, links and video
- Best practice and dos and don’ts of tweeting
- Finding, searching and following
- Setting up lists
- Choosing Twitter tools and apps
- Twitter chats
- Hacking and security
- Twitter lingo
- How not to breach Twitter terms and conditions
… all you need to know in one handy guide, with lots of links through to further help.
The guide is free to download from the eModeration site. If you – or anyone you know – wants to know more about starting out on Twitter, this is where to look. If you need expert help in setting up or managing Twitter for your brand, please contact eModeration, where the social media experts will be happy to talk to you.
And next week, I’ll take a closer look at how to choose free Twitter tools and apps for your business.