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Twitter for business, any business, has become pretty much a must-have. It helps to drive awareness, promote your brand via offers and information, make vital contacts and share industry knowledge. It has also become a must-have for customer service: the place where customers expect to get help, fast.
For those who have been with Twitter since its inception, the jargon and Twetiquette (sorry) are second nature. But if you’re new to social media, it can be a confusing channel: easy to misstep, to miss opportunities, and fail to engage.
It’s for these people that eModeration has written the Beginner’s guide to Twitter for business. Starting at the very basics – why are you on Twitter? – it covers the following:
… all you need to know in one handy guide, with lots of links through to further help.
The guide is free to download from the eModeration site. If you – or anyone you know – wants to know more about starting out on Twitter, this is where to look. If you need expert help in setting up or managing Twitter for your brand, please contact eModeration, where the social media experts will be happy to talk to you.
And next week, I’ll take a closer look at how to choose free Twitter tools and apps for your business.