Learn how peers (and competitors) are wielding real-time marketing, where the pain points are, and how you might incorporate it successfully into your own business plan. Download now!

Building Influence in the Social Business Ecosystem

One of our favorite things about Salesforce’s annual Dreamforce conference is the people it draws and the wealth of knowledge, experience, and perspectives that they bring.  Even for San Francisco, the quantity and caliber of founders, analysts, media, investors, CEOs, and executives are truly astounding. Get Satisfaction tracked down a number of these thought leaders to film them discussing the top themes on our mind — customer experience, social business, online engagement, swearing at customers….etc.

We’ll be sharing a thought leader video here each week. The first one is truly a gem. Vala Afshar, Extreme Networks CMO, explains that “customer experience is a collection of memories. What you want to do to build a remarkable company is to hire and keep memorable people, train them, give them the best tools, and then empower them to delight.” 

Watch the short video below to hear what else he has to say about building influence and delivering exceptional customer experiences.

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Whitepapers

  • July 29, 2015
    Real-time marketing: you know it's a critical element in your business strategy, but are you finding it hard to master? You're not alone....
  • July 15, 2015
    Social has given brands and marketers a great new tool -- but it's a tool that can be as intimidating as it is powerful. At the top of t...