SMT Wants to Connect with You at SXSW

Are you headed to SXSW? Let us know!

 

Dr. Seuss’s Guide to Twitter for Busy Executives [INFOGRAPHIC]

Top executives that engage in social media can make a remarkable differenceI get the sense that there are a lot of busy executives who in the back of their minds know they should be active on social media, but haven’t yet taken the time to learn about it.

There’s a stumbling block too – it’s sociological, or perhaps psychological – and it centers on the idea they’d have to ask for help, which means admitting there’s something they don’t know.
 

 

A Guide to Twitter Inspired by Dr. Seuss

If there’s a science to Dr. Seuss books for teaching children to read, my hypotheses would focus on the comparison and contrast of the words used in rhyming.

For example, from Green Eggs and Ham:

“I would not like them here or there.  I would not like them anywhere.”

The rhyme demonstrates visually and typographically, the difference between here, there and anywhere. It’s a simple way to soak up vocabulary in a fun and memorable way.

HootSuite recently published an infographic titled A Dr. Seuss-Inspired Guide to Twitter, which struck me both as creative marketing and an effective way to reach and teach the basics of Twitter. As the infographic says, citing the Lorax:

It’s not about what it is, it’s about what it can become.

Here’s my call to action: If there’s someone you know that should be using Twitter that isn’t — send them a link to this infographic. They are not going to use it. Unless.

Here’s the complete infographic:

Infographic Dr Seuss’Guide to Twitter for Busy Executives

 

Upcoming Webinars

Whitepapers

  • February 20, 2015
    Symantec, the global technology security provider, needed to provide its global customer base access to social customer service.  They were...
  • February 20, 2015
    An Employee Advocacy program has value beyond your company’s marketing department. The community you build will be the single most important...

Join The Conversation

  • FrankStrong's picture
    Mar 12 Posted 11 months ago FrankStrong

    Cheers, Justin. 

  • Justin Belmont's picture
    Mar 12 Posted 11 months ago Justin Belmont

    Excellent article! This is relevant to new Twitter users, but it's also a great reminder for those of us, like Prose Media, who have been tweeting for a while. Thanks for sharing the infographic! 

  • FrankStrong's picture
    Mar 11 Posted 11 months ago FrankStrong

    Hi Carl, unfortunately, I don't think I can agree with that sentiment.  There are some 645 million registers users on Twitter today and they can't all be celebrities. Certainly there is a plethora of data and case studies on small businesses using Twitter effectively as well.  I'm certainly no celebrity, but I'd venture to say, Twitter is pretty important to me both personally and professionally. Thanks for sharing your thoughts. 

  • Mar 11 Posted 11 months ago Carl Brandson

    Many Social Media users don't tend to focus on Twitter but there are only celebraties that utilize these mediums which really make most of the people think that are they Paid by Twiiter? :)