Aug 13 Posted 1 year ago
Thanks Eric - Look out for my next column which you may find interesting!
Jul 14 Posted 1 year ago
I appreciate your note, Mike -- and you're right, United Way's success had much to do with their ability to enact a coordinated focus. As powerful as advocacy can be in a for-profit organization, it is doubly powerful where social responsibility and philanthropic initiatives are concerned. Thanks for writing.
Jun 29 Posted 1 year ago
That's a great example of the power of advocacy in action Eric. The clearly identified use-case underpins the high degree of co-ordinated focus required for success - and it's telling that advocacy is just as powerful in a not-for-profit environment.
I particularly like Jerilyn's contrast with the "bigger, much more organized" opposition ...
January 12, 2016An exclusive, live webinar from Social Media Today January 12th at 12pm EST / 9am PST Description coming soon.
December 15, 2015An exclusive, live webinar on December 15th at 12pm ET/9am PT Description coming soon.
September 08, 2015Find out how today’s top marketers are using social display to build brand love and grow business. Download “The Pursuit of Social Persuasi...
September 03, 2015The Social Customer Service Index 2015Measuring Use and Effectiveness of Social Media Tools for Customer Service An exclusive whitepaper bro...