Jan 24 Posted 2 years ago
It is interesting to read this because I just entered a contest that had no rules listed. The only thing was that you had to get the most votes. I worked very hard and got over 3500 votes and they just announced their winner. It was not me, the person that got the most. It was a 3rd person that only got 177. I dont know what I can do about that but I know that I did not enter this contest and work extremely hard to win, only to have it handed to someone else. Any suggestions?
By the way, the page is How to Kiss on facebook.
Jun 6 Posted 3 years ago
Good post!! Another option is Trisocial ( http://www.trisocial.com ) they have an extensive suite of apps to customize the fanpages and to do contests and promotions. regards!
Mar 11 Posted 3 years ago
First of all. Thank you for sharing the information.
I have a few questions
1) What if the number of followers are less in number? below 2000/5000? Then also all the rules apply?
2) If I want to run a contest on Facebook then Can I use Rafflecopter widget? I run my own Blog page and I don't have a developer or anyone to develop an application on facebook page.
3) If you agree to point #2 then can I then put like my facebook page, etc on the widget?
4) According to the above info, I can hold a contest on my Blog and give out the link on the Facebook page?
Jan 16 Posted 3 years ago
Wow, I had no idea that you couldn't just run promotions on Facebook! From this point forward, I will follow these rules.
But, now that I know this, what can I do to avoid being shut down for a contest I already ran? Is there a way to correct it after the fact?
I'm wondering if I should delete the entire thing and post an apology. Or, should I add a correction to the stream and let the winners know that they need to hop over to my blog, which I will then re-run the contest?
Not really sure what I should do at this point. Please give me a suggestion on how to do it right. Thanks!
Dec 4 Posted 3 years ago
Thanks for the great post. I just created my website and wanted to promote on facebook. Can you suggest me which app would be a good start for me?
Nov 16 Posted 3 years ago
Thanks for the clarification in this post. I have seen business use the tactic of "For every new like to our page (not post) we'll donate $1 to charity". I could see this as an effective way of gaining more likes, but would it be considered against Facebook guidelines? Technically the person LIking the page isn't entering a contest or sweepstakes. What do you think? You're response would be appreciated.
Aug 13 Posted 4 years ago
Is there an effective way to REPORT all the pages doing illegal promotions? I need to know because IS NOT FAIR that my agency is doing things right and people are complaining (since you cannot publish winners in the wall they say nobody's winning) and the competition is doing it SO WRONG and is getting away with murder. Any suggestion?
Aug 13 Posted 4 years ago
Many brands do random "surprise & delight" giveaways on the Facebook walls where they inform the selected winner to DM their information to collect their prize. Assuming these are officially prohibited, but Facebook is too big a machine to police on such a granular level?
Jun 26 Posted 4 years ago
Trevor, unfortunately anyone can call themselves experts and we're seeing an influx of social media "experts" and "gurus" that feel that they can make easy money by taking advantage of people. Like anything, you should do your homework when hiring anyone. I understand that it can be at times confusing or hard to keep on top of all the Facebook changes but I have a feeling that people are not bothering simply because everyone is doing it or just don't seem to care. I would never advise anyone to break Facebook terms at the risk of losing your Page, it's ridiculous!
Jun 26 Posted 4 years ago
By a third party app, I mean that it was not created by Facebook itself. When you use a Canvas page, you're creating your own app as I mentioned, "Note that a third-party application also includes any applications you create yourself."
Jun 25 Posted 4 years ago
Trevor - I run Facebook contests from a national (very conservative) financial company. The reason that consultants will advise that companies run them through the wall and timeline photo for promotional purposes is because Facebook has a lackluster record of doing anything about it. Facebook, to my knowledge, has not sued anybody for posting promotional information into their header graphic, nor have they sued anybody for running contests on their wall. If they do start to take them down, they will need to start tkaing them all down - then what do they do? Do they only take down the posts? The header graphic? The contest? Or do they take down the page? Facebook is not going to take down the page because that's how they generate 85% of their revenue - through ads. If they force the advertisers (companies) off their site, they are killing the hand that feeds them. Many consultants advise to break the rules also because the companies that they are advising have little resources to actually follow the rules and build the app. Finally, if you look into the Developers pages on what information is required to be collected when you build an app, some companies do not feel like they need to collect that information (and risk the sense of protecting or bastardizing) on their users/followers.
Of course most people are going to actually advise that you follow the rules. However, since little has been done or will be done in the future, then others will say do what you want and what you think is effective until they (Facebook) slaps your hand. To date, I haven't seen it happen. Press on.
Jun 25 Posted 4 years ago
Ok - but can be done about the gazillion pages that are not following the rules? Any ideas? There are sooo many so -called social media consultants that are still advising their clients to runn photo contests on the wall and use the timeline photo for promotional purposes.
May 24 Posted 4 years ago
"You MUST administer ALL contests, promotions, and sweepstakes on Facebook using a third-party application and never use the Facebook platform such as your Page wall, the Events app, Groups or any other Facebook functionality to run your promotion. Note that a third-party application also includes any applications you create yourself."
Actually, the TOS says "Promotions on Facebook must be administered within Apps on Facebook.com, either on a Canvas Page or a Page App."
Thus, it doesn't really need to be a "third party app" as you state, just needs to be built within the App functionality offered through Facebook. You can actually in-house build Apps that will work as well.
The one thing you have not included, which would interest the majority of your readers, is that if you build an App within Facebook, Facebook requires that your App collect information, such as identification, photo (profile), gender, location, name (first, middle, last), link to profile, username, and timezone. There are also secondary lists of information that can be collected (see developers site on Facebook) that is far more intrusive.
Before people start collecting all of this data, you really should question if your customers/followers/users are comfortable with you knowing this information. Do you feel comfortable pulling that information from your followers? Etc.
Webinars On Demand
September 14, 2016Effective storytelling has always been an important tool for marketers and advertisers, but only in the last few years has the art of telling...
August 17, 2016Social media has transformed the way brands can interact with customers, providing a platform to engage in new and exciting ways. It can be chal...
Marketers are constantly seeking to engage with their buyers and drive actions that help buyers move rapidly through their customer lifecycl...
Digital marketing is fundamental to businesses’ success in today’s modern era of engagement marketing. Promoting brands, products, and servi...