Apr 9 Posted 2 years ago
Another sector that many forget to include are the non-profits using Facebook pages as a branding tool for the group, association, etc. A non-profit - being that it is a not-for-profit entity - often does not have funds allocated to spend on adverts. Facebook's monetization of posts only serves to limit a NP.
I was an advocate of using a Page over a Group in Facebook from 2010 - 2013 - going so far as to recommend no longer using groups over pages. This change in organic search has changed my opinion and my subsequent recommendations.
Mar 12 Posted 2 years ago
Money doesn't change people, it mainly exposes them.... (an old wisdom)
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