May 05, 2015Organizations should treat social media as they would any other electronically stored information and assume it is potentially discoverable. Und...
April 16, 2015The marketing landscape has changed: conversations about your brand happen 24/7 on social and you are expected to stay on top of it. The good ne...
March 19, 2015It’s no surprise social customer service demand is on the rise. To stay ahead of the game, your brand must formalize a streamlined and scala...
March 13, 2015Fifty-seven percent of customers expect the same level of response through social channels as traditional support channels. That can be cha...
Nov 1 Posted 4 years ago
Great article. I have my personal FB page and am the admin for my independent school's webpage. I'm curious if you have examples of a content calender/schedule/plan....that you might be willing to share?
Oct 30 Posted 4 years ago
Dave, I like the clarity of your thought on this subject. Not having a solid content strategy in place is a losing battle in the long run. Would be interesting to see some data about what kind of content drives the most interactions on FB walls.