Jun 10 Posted 1 year ago
I heartily agree Bryan Kramer re strong niche communities, especially those that are diverse, and have ways to meet face to face and virtually. The upside of tight-knit teams, groups, clubs and other kinds of "communities" is that they bolster a sense of "belonging" and often boost mutual support and higher performance when they choose to do something together. The dangerous downside, cited in the books "Going to Extremes" and "The Big Sort" is that we can get hardened in our views, less tolerant of others outside our group: Us vs. Them Effect that creates extremes that kill opportunities to embrace our differences. So it behooves us to mix and mingle between our groups, keep introducing people to each other who don't act right -- like us :-) and to see the upside of hearing the other side of an issue, story, idea etc. if groups as diverse as Goretex and Saddleback Church can thrive by encouraging small groups within the larger one, and mixing it up between the groups, then so can we. The great promise and danger of our increasingly connected yet complex world is that bad and good things can happen faster, spread farther and lead to more instances of The Law of Unintended Consequences. That's why I deeply we believe we are all called to seek mutuality sooner in any situation -- where are the sweet spots of shared interest and opportunity? Only then can we turn potential friction that will inevitably arise, when around each other, into wry / dry humor and kidding and get through it to accomplish something greater together that we could not have done on our own -- looking back at those memories of mutuality as some of the most meaningful and fun.
That's why I am one of the legion of friends and fans of you Bryan Kramer and Courtney Smith for your congruence --writing and speaking and living this truth
Webinars On Demand
February 16, 2016The following is the webinar archive for "Storytelling Gone Wild: The Key to Creating Viral Content." This webinar originally aired on February...
February 09, 2016The following is the webinar archive for "Social Listening: Harness Marketing Insights from Consumer Conversations." This webinar originally air...
February 05, 2016Facebook contests and campaigns are powerful ways for brands to engage with customers in social. They encourage social sharing, spur user-ge...
December 15, 2015New Research to Drive Smarter Social Strategy It’s no secret that social moves fast. So our research and analytics team mines social data,...