Guide to Monitoring Your Online Reputation [INFOGRAPHIC]

DouglasKarr
Douglas Karr CEO, DK New Media

Posted on February 9th 2013

Guide to Monitoring Your Online Reputation [INFOGRAPHIC]

The good folks at Trackur have put together this infographic on how to monitor your personal or your brand’s reputation online. The steps they specify:

  1. Identify your reputations – monitor names brand names, company names, product names and variations.
  2. Quantify your audience – who has a stake in your online reputation?
  3. Understand your goals – how are you going to measure the whether your reputation is improving?
  4. Specify your needs – what tools do you require and what sources do you need to monitor?
  5. How will you monitor? – what processes are in place to be alerted and respond to issues?
  6. Who will monitor the conversations? – who are you entrusting with managing and responding to online reputation issues?

Ultimate Guide to Monitoring Your Reputation Online

DouglasKarr

Douglas Karr

CEO, DK New Media

Author of Corporate Blogging for Dummies, Founder and Chief Blogger of The Marketing Technology Blog, and CEO of DK New Media
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Comments

Hey Douglas, very creative work u hve done...Awesome infographic on Online Reputation and I would like share this one Pinterest. Thanks :)

Thanks Douglas for sharing such a nice information. It is very helpful to get better market reputation for your business .