How to Come Up With Blog Post Ideas Guaranteed to Generate Buzz

elizetxe
Josh Elizetxe President, Foresold

Posted on May 19th 2014

How to Come Up With Blog Post Ideas Guaranteed to Generate Buzz

Create social buzzMaybe you have a blog site that generates some attraction through SEO and brings in a small sparkle of business and registered subscribers.

However, you feel that your blog postings simply are not generating that special “buzz.”

I am talking about developing blog posts that go viral—being shared across all the major social media channels. 

If you’re finding yourself in this situation, then you need to learn how to develop blog posts that can really generate that buzz.  And I’m going to provide you some of the most important steps in doing this. There are two important aspects for you to really get an article to go viral that I will discuss next, and they include:

  • Blog Posting Placement
  • Blog Content Development

Blog Posting Placement

One of the most important things you need to consider is where you are placing your blog postings at.  You can create the most motivating and compelling article that your readers would absolutely love, but if your own blog site doesn’t generate a large amount of traffic, then placing that blog posting on your own blog site isn’t going generate enough readers for it to generate a buzz. 

So where do you place your blog posting then?  Here is a suggestion: place it up as a guest post on a website that already gets a ton of traffic and has a ton of subscribers.

 There are tons of blog sites on the internet today that allow guest posts.  Once you have a guest post up, you can then link back to your own website within the “written by” section of the post.

So now you may be wondering where you can find a blog site that is related to your niche that allows guest posting.  In fact, maybe you have a very specific niche and you simply can’t find any other blog sites that are related that have a large amount of traffic.  I will provide you with a couple of suggestions on what you can do for that next.

Only Guest Post on Sites that Have a Large Number of Subscribers and Engaged Readers

First, you need to find blog sites that you know have a large amount of traffic.  They should have at least 10,000 or more subscribers and the readers should show they are engaged through blog commenting.  You can check the websites’  “about me” page or “advertisers page” to find this number. 

While you can find these blog sites by doing a Google search, I also recommend searching www.alltop.com.  This website was developed by Guy Kawasaki, and he provides a very good list of the largest blogs in the market that you can browse by subject and search through the site.

Finding a Site to Guest Post for a Niche Blog Site

If your blog topic is in a niche market, it doesn’t mean you have to find similar websites to blog post for, especially if they are not generating the amount of suggested readers and subscribers.  However, as an alternative, you can always brainstorm ideas about where your target audience is reading blogs at, and then try to write a blog post on that blog. For instance, if you have an accounting blog, you could do a post on an entrepreneur’s website with a headline like “The CPA experts’ Advice for Entrepreneur Success.”  Since many know CPAs are professional experts that work with a wide-range of business industries, this would definitely be something an entrepreneur would be interested in reading.

Blog Content Development

Once you have determined where you will be posting your blog, the next thing you need to consider is what you will write about.  This requires the following:

  • Coming up with a killer headline that entices the reader to click and read more
  • Developing a killer blog post that completely blows the reader out of the water

 

But before you can do that, you need to learn what you need to write about that will make your readers excited.  This requires researching what the top bloggers in your niche are writing about, as well as read the comments to see what the readers are saying about the blog postings as well.

My suggestion is to find at least 4 to 5 of the largest blog sites that you can write for in your niche.  Once you have located these, you want to begin reading the top articles that have the most tweets, Facebook likes, and other social media sharing methods used.  Make sure you read the article, learn how it was constructed, learn why the readers loved the article so much, and read all the comments, tweets, and other social media sharing messages to find out how they are sharing it with others.  Once you do this, you will begin to learn how you can make your next blog posting just as popular.

Make a Killer Headline

Your next step is to come up with a topic you are sure your readers will love, then develop a killer headline.  Headlines are one of the most important things you need to focus on when it comes to developing a blog posting that will generate a buzz because it is the first thing someone will see before they decide to read more.  There are many articles and books you can read about on how you can create a killer header.  I personally recommend John Morrow’s Free EBook called 52 Headline Hacks

My recommendation is to spend a full 1 to 2 hours of writing out as many different creative headlines you can come up with.  I know this isn’t easy, but you wanted to learn how to create a killer blog posting that generates a buzz right? Unfortunately this takes a lot of time and effort on your part.  However, in the end, it will be worth it.

Developing the Main Blog Content

After developing a killer headline. Then next most important thing to consider is the first four sentences of your blog posting.  Since your headline already caught their attention, your next step is to “reel them in” even deeper by increasing their curiosity.  Make the readers feel like they simply have to read it—like it almost feels like you know exactly what they need to know, and you are going to give it to them.  You should already understand what really attracts your readers since you have been reading their comments on the large blog sites and know which articles they already love to read.

Finally, you want to deliver what you promised, provide them the information they are dying to learn, and don’t let back.  Provide them with the biggest tips and suggestions you can give them.  Give them everything they want to read and more.

My final recommendation is to always give them something they can apply right away.  You want to provide them something that they can immediately apply and get results.  If you do this, your readers will absolutely love you for it!

elizetxe

Josh Elizetxe

President, Foresold

Josh Elizetxe is the founder and President of Foresold. He is a passionate digital marketing professional and an accomplished scholar. On his free time, Josh enjoys exotic cars and trying out new foods.

See Full Profile >