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How Links Pass Authority [INFOGRAPHIC]

How Link Pass Authority Infographic

Links are still the #1 factor in ranking sites in search engines today. Want higher rankings? Earn authoritative links as part of your well rounded SEO campaign. But how exactly are links helping your site and providing you with this ‘authority’ so sought after? 

Understanding how authority passes on the web is a concept many have tried to illustrate. The fact of the matter is: we don’t know! No one knows exactly how authority links pass on authority but we have some sneaking suspicions. With the help of our talented graphic designer, Erin Pritchard, we’ve developed the below infographic to help you visualize how we think authority passes through links. Several factors contribute to full authority passing such as rel=nofollow tags or links pointing to broken pages. Learn more in the illustration below!

How Links Pass Authority Animated Infographic

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How Links Pass Authority Animated Infographic
Infographic by Vertical Measures

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  • August 19, 2015
    Hear from Chris Kerns, Author of Trendology, about the latest findings from the Spredfast Research team and their series, The Smart Social Repor...
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    Today's customer is being pulled in many different directions at once, with buying opportunities at every turn. How can you break through the no...

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  • May 27, 2015
    Word-of-mouth marketing has always been a powerful driver of consumer behavior. Every experienced marketer knows that customers are mo...
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    In today's marketplace, social media is an integral component for any growing business. But in order for your business to see return on its...