#SMTLive today!

How Twitter Influences Holiday Purchases [INFOGRAPHIC]

Twitter and shopping go hand in hand. Now I know what you might be thinking: “who says?” or “that’s not what nearly every other study that has looked at Twitter’s impact on shopping reports.”

To answer your first question: Twitter says so. To answer your second question, who are you going to believe, Twitter or everyone else? Don’t be such a skeptic.

Beautiful infographic. But c’mon, Kanye Twitter.

Twitter Infographic

Infographic by Twitter
Photo by P.Kurmelis (Own work) [CC-BY-SA-3.0], via Wikimedia Commons

Author information

Jim Dougherty
Writer and chief of miscellany at leaderswest.com
I aspire to give people something to think about rather than tell them what to do. My favorite Google Alert is "social media research," I am increasingly compelled by Gen Z, and I appreciate good writers agnostic of where they write. At one time I was Kred's 12th most influential social media blogger and Klout's most influential person on the topic of David Hasselhoff. Transplant from Seattle living in Cincinnati. Haven't entirely adopted the local sports teams yet.

Join The Conversation

Webinars On Demand

  • May 09, 2017
    With all of the technologies available to marketers today, have we lost that personal touch? Join VP of Content Marketing for ON24, Mark Bornste...
  • April 05, 2017
    In the ever-changing world of digital marketing, operational efficiency, quick turn-around times, testing and adapting to change are crucial to...

Whitepapers