Oct 7 Posted 4 years ago
Craig - I came to this post with trepidation, fearing yet more "it's easy to become an authority on Linkedin - just link to your blog posts from discussion" nonsense.
But you really hit the ball out of the park here. You showed how to identify the right groups with activeusers. How to properly connect and engage with the group - rather than the normal "drive by" blog post recommendations which rarely work any more.
The only thing I'd add is that it takes time to build authority in any media. And Linkedin is no different. By adding value to discussions, helping individual members and starting your own occasional topic you can do it. But it's not an "overnight success" type thing.
Oct 4 Posted 4 years ago
A new feature just launched these few days from Linkedin - Follow Thought Leaders (you can register be a thought leaders as well) is more direct to be a thought leader in your industry. We can generate a lot of followers and connections.
But first, you really need to be a thought leader before you can register to be thought leader.
Webinars On Demand
December 07, 2016It's finally happened, social media has grown up and sold out. And it's awesome. For digital marketers, the maturing advertising options on soci...
December 06, 2016In this webinar, Managing Director, Eric Hazard, and Strategic Alliances Director, David Chan, will delve into a mechanics of brand compliance s...
Video is expected to account for three-quarters of all mobile traffic by 2020. But, creating powerful, effective video requires a significa...
Marketers are constantly seeking to engage with their buyers and drive actions that help buyers move rapidly through their customer lifecycl...