Oct 7 Posted 3 years ago
Craig - I came to this post with trepidation, fearing yet more "it's easy to become an authority on Linkedin - just link to your blog posts from discussion" nonsense.
But you really hit the ball out of the park here. You showed how to identify the right groups with activeusers. How to properly connect and engage with the group - rather than the normal "drive by" blog post recommendations which rarely work any more.
The only thing I'd add is that it takes time to build authority in any media. And Linkedin is no different. By adding value to discussions, helping individual members and starting your own occasional topic you can do it. But it's not an "overnight success" type thing.
Oct 4 Posted 3 years ago
A new feature just launched these few days from Linkedin - Follow Thought Leaders (you can register be a thought leaders as well) is more direct to be a thought leader in your industry. We can generate a lot of followers and connections.
But first, you really need to be a thought leader before you can register to be thought leader.
Webinars On Demand
February 16, 2016The following is the webinar archive for "Storytelling Gone Wild: The Key to Creating Viral Content." This webinar originally aired on February...
February 09, 2016The following is the webinar archive for "Social Listening: Harness Marketing Insights from Consumer Conversations." This webinar originally air...
February 05, 2016Facebook contests and campaigns are powerful ways for brands to engage with customers in social. They encourage social sharing, spur user-ge...
December 15, 2015New Research to Drive Smarter Social Strategy It’s no secret that social moves fast. So our research and analytics team mines social data,...