May 05, 2015Organizations should treat social media as they would any other electronically stored information and assume it is potentially discoverable. Und...
April 16, 2015The marketing landscape has changed: conversations about your brand happen 24/7 on social and you are expected to stay on top of it. The good ne...
March 19, 2015It’s no surprise social customer service demand is on the rise. To stay ahead of the game, your brand must formalize a streamlined and scala...
March 13, 2015Fifty-seven percent of customers expect the same level of response through social channels as traditional support channels. That can be cha...
Jun 21 Posted 3 years ago
Thanks for the data, Tommy. This correlates closely to some things I've been working on about the "supposed" decline in reading due to attention span.
I don't think it's attention span at all, but smaller windows of available time (e.g. bus rides, short breaks at work or school) that cry for smaller time-chunks of content; like the idea of being able to finish a whole chapter of a book in a ten-minute bus ride.
BTW, somebody at SMT might take a look at image scaling in the email briefs. I enjoy your posts, but 4 million pixels of Tommy in my email is a little much with morning coffee.
Jun 20 Posted 3 years ago
Glad you noticed this!
Reason why Radio wasn't on the list was because it's actually doing pretty healthly. I imagine the reason it still does well is exactly why you say, people are always going to have to drive to work, and drive every else.
Jun 18 Posted 3 years ago
I've noticed that radio is not on the list. And rightfully so. We continue to evolve and terrestrial radio continues to be free and still a great car companion.
Jun 17 Posted 3 years ago
I replied to this the other day, but for some reason it still hasn't posted, so I'll try again!
It's incredible how many people are unaware of this "silent revolution" and I'm interested to see how it's going to have its impact 10, 15 or even 20 years from now... I have a feeling it will be a whole new world.
The pant's story is kind of long, so I wrote about it over here http://tommy.ismy.name/about-me/and-how-i-was-fired-over-a-pair-of-pants/
It's a fun read, and I hope you like it!
Jun 15 Posted 3 years ago
This is a really terrific post. It's not only packed with good information, but it's very, very well-written. The "Third Screen" (as Chuck Martin likes to call it) is going to change the planet in monstrous ways. It's good to see you're on-board and writing great posts about the mobile revolution.
I only have one question -- in your profile, you said you got fired over a pair of pants. Dying to hear that story. Care to share?
Co-author of "How to Make Money with Social Media"