May 05, 2015Organizations should treat social media as they would any other electronically stored information and assume it is potentially discoverable. Und...
April 07, 2015If content is king, then certainly customer experience is an integral part of the royal court. As companies everywhere invest in content marketi...
March 19, 2015It’s no surprise social customer service demand is on the rise. To stay ahead of the game, your brand must formalize a streamlined and scala...
March 13, 2015Fifty-seven percent of customers expect the same level of response through social channels as traditional support channels. That can be cha...
Jun 14 Posted 1 year ago
I think it most definitely is! I studied as a Print Designer who later got hired by a Web Design company (and I know nothing about Web Design). From this point on, I was introduced to the importance of Social Media for a business by desigining their cover photo, maintaining their updates etc.
After I moved to Australia, instead of doing Graphic and Web Design, I am now a Social Media Strategist. People should definitely learn about the importance of Social Media when it comes to business marketing and advertising. Heck, I didn't even study for this and now it's my career :)