Technology & Data
Social Change Agent Survey: Passion, Skill Set, and Persistence Lead to Career GrowthSandy Carter's 6 Social Business Lessons to Learn from Candy Crush5 Tips for Creating a Company Culture that Connects with Your Sweet Spot ClientsWhy Leadership Should Be a Collaborative Exercise
8 Internet User Statistics Every Small Business Should Know AboutCan't Find Time for Social Media? This Approach Will Help6 Ways to Turn Your Small Business into a Media Hub
- Social Organization
Beyond Engagement: Why Advocacy Is Always About the PeopleFormer IBM Senior Advisors Launch Brands Rising to Build Employee Advocacy ProgramsPerformance and Risk Management Through Social Media TrainingEmployee Advocacy Summit: Advocate Stories from the Field
- Customer Service
Join us September 15th in Atlanta for The Employee Advocacy Summit and learn how to unleash the power of your employees.
Post your event here and we'll share it with our community. If one of our members is featured, we'll promote as well on their profile.
- Marketplace & Webinars
The SMT Marketplace
Your resource for exclusive content and insights from Social Media Today, and opportunities to reach our community of professionals.
The Social Business Book Club brings you books, discussions, and insights from today's to business thought leaders.
Join interactive talks and and panel discussions with leading thinkers and practitioners on social media and networked business, or browse the catalogue of recorded sessions - all completely free.
Reach Social Media Today's community of marketing and communications professionals in an editor-approved context with a native advertising package.
The HUMAN Brand: Chris Malone on Marketing Made Simple TV [VIDEO]
Posted on February 25th 2014
In this show, Chris Malone, co-author of The HUMAN Brand, shares research on how people, product and companies are instantly measured by two factors:
Some great lessons in this show for you. And I'm delighted to bring these insights to you to help you improve your business outcomes.
You will learn stories of how Panera Bread and Domino's used warmth and compassion to win legions of fans.
In the Domino's case, their CEO could have said their new pizza was "new and improved" but he decided that everyone says that. Instead, he went on national TV and apologized for the poor quality of Domino's pizza, along with a promise to make them much better.
Marketing Made Simple TV is a production of "the nicest company in B2B marketing today" Find New Customers. It is directed and produced by Craig Yaris of Social Ribbit. And it is backed by wonderful sponsors like Avitage, Communication Strategy Group, Social Ribbit and Watchitoo.