May 05, 2015Organizations should treat social media as they would any other electronically stored information and assume it is potentially discoverable. Und...
April 07, 2015If content is king, then certainly customer experience is an integral part of the royal court. As companies everywhere invest in content marketi...
March 19, 2015It’s no surprise social customer service demand is on the rise. To stay ahead of the game, your brand must formalize a streamlined and scala...
March 13, 2015Fifty-seven percent of customers expect the same level of response through social channels as traditional support channels. That can be cha...
Feb 17 Posted 3 years ago
While I respect LinkedIn a lot, and think it's very viable in certain niches, I haven't seen the success on LinkedIn that I've seen on Twitter and Facebook even for a variety of purely B2B projects. I think that way too many folks still unfairly see Facebook as a mere toy. Between all of the big brands trying to promote their Facebook pages even in TV and magazine ads, the sheer number of companies listed at http://www.buyfacebookfansreviews.com that do nothing other than promote business pages, and the way that the market is reacting to Facebook's IPO, we know that they're getting significant traction even within the business sphere. I have tried many experiments with LinkedIn in a variety of business sectors and have just never found nearly the same uptake as I would within other social networks. Maybe I'm an outlier and maybe others have some better success there than me, but that's been my experience with LinkedIn since day 1.
Feb 10 Posted 3 years ago
That is absolutely true that business industries already recognize the role of social media in finding more customers in their specified niche. The most famous would be facebook and twitter. Te LinkedIn however is also very effective of establishing partnership among professionals. Tis I would supposed a good avenue for Advertisers and publishers to conncet each other for a common professional favors.
Feb 9 Posted 3 years ago
LinkedIn is business mondays.
Facebook is casual fridays.
Twitter is email.