Major U.S. Brands and Social Media [Infographic]

Brian Wallace President and Founder, NowSourcing

Posted on January 18th 2013

Major U.S. Brands and Social Media [Infographic]

Social media has gone mainstream, and businesses that fail to recognize this will be left behind or soon out of business. Major U.S. brands have recognized the extraordinary power of tapping into social media for marketing and promotional purposes. Millions of Internet users use social networking websites each and every day—Facebook alone has 1 billion active users while YouTube attracts 800 million unique visitors per month.

How are top U.S. brands incorporating social media into their marketing arsenal? American Eagle Outfitters and Abercrombie and Fitch, two major clothing retailers, use Facebook to promote sales and new seasonal clothing choices. Victoria’s Secret has created its own YouTube channel where Internet users can view supermodels sporting some of the chain’s world-famous bras, panties, lingerie, and beauty collections. It’s also using Pinterest, the most popular photo-sharing website on the Web today, to market and promote sexy lingerie as well as inspirational messages geared to women.

Have you witnessed any major brands trying to reach you via social media. Please share in the comments! Take a look at the awesome infographic below to learn more about retail marketing and social media.

Retail Social Media Top 10 [Infographic]
Retail Social Media Top 10 [Infographic]
compliments of


Brian Wallace

President and Founder, NowSourcing

Brian Wallace is the President of NowSourcing, Inc., a premier social media firm specializing in infographic design, development and content marketing promotion. The company is based in Louisville, KY and works with companies that range from small business to Fortune 500.

See Full Profile >


Posted on January 18th 2013 at 3:27PM

Fantastic Matrix of social media brands. I applaud the effort and the presentation.


John McElhenney

Posted on January 18th 2013 at 4:40PM

Thank you so much John!

Posted on January 18th 2013 at 6:21PM

Very cool. It's interesting to see brands stacked up like this. Perhaps the next iteration of it could be a look at the engagement metrics as it relates to each brand as I bet that would tell a far different story.

Posted on January 19th 2013 at 2:01AM

definitely is well done. Looks like social media is proven and common place amongst all the best brands.

Kent Ong
Posted on January 20th 2013 at 2:36AM

How about Starbucks coz I read few blog posts said that Starbucks is very good in using social media.