Apr 7 Posted 1 year ago
I hadn't seen that AT&T example before. When I see these bad taste newsjacking examples I often wonder if they were deliberate. A way to create buzz about a brand? It might be in good taste but it gets them talked about.
Not a tactic I'd recommend but you'd think the marketing departments in big business were smart enough to know what they were doing.
August 19, 2015Hear from Chris Kerns, Author of Trendology, about the latest findings from the Spredfast Research team and their series, The Smart Social Repor...
July 14, 2015Today's customer is being pulled in many different directions at once, with buying opportunities at every turn. How can you break through the no...
May 27, 2015Word-of-mouth marketing has always been a powerful driver of consumer behavior. Every experienced marketer knows that customers are mo...
May 20, 2015In today's marketplace, social media is an integral component for any growing business. But in order for your business to see return on its...