May 05, 2015Organizations should treat social media as they would any other electronically stored information and assume it is potentially discoverable. Und...
April 07, 2015If content is king, then certainly customer experience is an integral part of the royal court. As companies everywhere invest in content marketi...
March 19, 2015It’s no surprise social customer service demand is on the rise. To stay ahead of the game, your brand must formalize a streamlined and scala...
March 13, 2015Fifty-seven percent of customers expect the same level of response through social channels as traditional support channels. That can be cha...
Dec 12 Posted 2 years ago
I enjoyed this article very much and found it encouraging for new social media companies who are in the process of entering the big competitive arena of social networking sites.
More posts on the subjects please!
Oct 4 Posted 2 years ago
Great summary, Christian, and thanks for the link to Experian's research!
What people also often forget is that niche social networks don't have to be massive to be successful. There are thousands of niche social networks and online community websites that are out there and full of happy, engaged members.
Also, what about LinkedIn groups and Facebook groups - couldn't you technically class them all as niche social networks?
PS: If you'd say no because they're within a larger platform, then I'd say that it's so easy these days to create a social community using online software (such as ourselves) that I would disagree!
Sep 19 Posted 2 years ago
Hi Christian, thanks for the SumZero, my customers are looking for social networking site like that. They are all from financial and investment companies.