Jan 3 Posted 3 years ago
If you can't get the C Suite to attend a training class, at least encourage them to read up on the topic, e.g. Lon Safko's Fusion Marketing Bible http://www.amazon.com/s/ref=nb_sb_noss_1?url=search-alias%3Daps&field-keywords=fusion+marketing+bible
Jan 2 Posted 3 years ago
Strong words, Shel. I'm seeing this with my own eyes in the insurance space. Curious what others have to say about it. True?
"Leaders who willfully remain in the dark because social media is beneath them put the health of their companies at risk."
Tweeted and Shared widely. Unfortunately, the people that most need to see this won't - unless someone sends it to then via email! Right?
February 16, 2016An exclusive, live webinar from Social Media Today February 16th, 2016 at 12pm EST / 9am PST The question marketers have been asking themselve...
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