Jan 3 Posted 3 years ago
If you can't get the C Suite to attend a training class, at least encourage them to read up on the topic, e.g. Lon Safko's Fusion Marketing Bible http://www.amazon.com/s/ref=nb_sb_noss_1?url=search-alias%3Daps&field-keywords=fusion+marketing+bible
Jan 2 Posted 3 years ago
Strong words, Shel. I'm seeing this with my own eyes in the insurance space. Curious what others have to say about it. True?
"Leaders who willfully remain in the dark because social media is beneath them put the health of their companies at risk."
Tweeted and Shared widely. Unfortunately, the people that most need to see this won't - unless someone sends it to then via email! Right?
Webinars On Demand
February 16, 2016The following is the webinar archive for "Storytelling Gone Wild: The Key to Creating Viral Content." This webinar originally aired on February...
February 09, 2016The following is the webinar archive for "Social Listening: Harness Marketing Insights from Consumer Conversations." This webinar originally air...
February 05, 2016Facebook contests and campaigns are powerful ways for brands to engage with customers in social. They encourage social sharing, spur user-ge...
December 15, 2015New Research to Drive Smarter Social Strategy It’s no secret that social moves fast. So our research and analytics team mines social data,...