Aug 12 Posted 2 years ago
Take a look at John Lewis' Christmas adverts. Amazing storytelling that evokes reaction from people of all ages.
When the advert shows for the first time, Twitter and Facebook light up with people talking about it which, ultimately, increases the virality of the whole campaign.
Aug 9 Posted 2 years ago
While these are all great examples, not everyone has the ad budget or resources to do huge campaigns like those you have cited. Do you ahve examples of small businesses doing this well? Or of B2B examples?
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February 16, 2016The following is the webinar archive for "Storytelling Gone Wild: The Key to Creating Viral Content." This webinar originally aired on February...
February 09, 2016The following is the webinar archive for "Social Listening: Harness Marketing Insights from Consumer Conversations." This webinar originally air...
February 05, 2016Facebook contests and campaigns are powerful ways for brands to engage with customers in social. They encourage social sharing, spur user-ge...
December 15, 2015New Research to Drive Smarter Social Strategy It’s no secret that social moves fast. So our research and analytics team mines social data,...