- Content Marketing
When Your Customers Become Your Contributors: Brand Journalism Meets TraditionalGoogle Is Changing the Close Variant Matching Option in AdWordsBefore You Invest in Online Advertising, Do This!Native Advertising: The New New Thing or a Race to the Bottom? [VIDEO]
Technology & Data
Data and Creativity at the Social Shake Up: Defining Your Data-Driven Social CampaignTalking Strategy and Data with Shannon Lee of Precision StrategiesNew IBM Study Reveals 3 Key Characteristics of the Most Successful CompaniesMinority Report: Confronting Privacy Issues in Big Data Gathering
- Tech & Innovation
- marketing automation
Social Startups: Moment.me Captures a 360-Degree View of The Social Shake-Up 2014Hootsuite Partners With Syracuse University to Bring Social Media Savvy to College StudentsThe Best Hyperlapse VideosThe Best Content Moderation Tools for Busy People Who Don't Have Time for That
Social Change Agent Survey: Passion, Skill Set, and Persistence Lead to Career GrowthThe Social Shake-Up Attracts Wide Breadth of Brands and IndustriesThe Social Shake-Up: How CMOs Drive Innovation and Revenue GrowthThe Social Shake-Up: The Future of Social Business
- Small Business
- Social Organization
Recap from the First-Ever Employee Advocacy SummitFormer IBM Senior Advisors Launch Brands Rising to Build Employee Advocacy ProgramsPerformance and Risk Management Through Social Media TrainingEmployee Advocacy Summit: Advocate Stories from the Field
- Customer Service
Join us September 15th in Atlanta for The Employee Advocacy Summit and learn how to unleash the power of your employees.
Post your event here and we'll share it with our community. If one of our members is featured, we'll promote as well on their profile.
- Marketplace & Webinars
The SMT Marketplace
Your resource for exclusive content and insights from Social Media Today, and opportunities to reach our community of professionals.
The Social Business Book Club brings you books, discussions, and insights from today's to business thought leaders.
Join interactive talks and and panel discussions with leading thinkers and practitioners on social media and networked business, or browse the catalogue of recorded sessions - all completely free.
Reach Social Media Today's community of marketing and communications professionals in an editor-approved context with a native advertising package.
Social Advocacy & Politics: Through the Google Glass
Posted on July 17th 2013
The other day I saw a rabbit wearing Google Glass. Actually, I didn’t notice the rabbit was wearing a pair of those fantastical eyewear at first. But when I saw a video of me bad mouthing nearly half of the American voters on YouTube the next day, I suddenly remembered the curious bunny wearing a pair of sleek glasses behind the bar.
I should have realized that he was recording me.
Now I am running late and fear I’ll never catch up to that other guy.
Last week, a man wearing Google Glass became the first (supposedly) to record a video of a fight that led to an arrest of a man in Wildwood, NJ. Had anyone seen him shooting the video, he would’ve been beaten up, as well, for sure. But they didn’t because people still don’t recognize Google Glass.
Sooner or later Google will make Glass available in many styles, emulating Ray Bans and other popular frames. No sooner will GOP presidential campaigns master the art of detecting cellphone videographers, when they will be unable to figure out who is wearing a pair of fancy Google Glass.
You thought the 47 percent video was bad? How about the video of Saddam Hussein’s execution? Well, that is just the tip of the iceberg. We’ve been worried that the decline of the news profession would mean the decline of news content. With Google Glass, we are assured lots of content. Most will be bad, but some will be very good (for me, but not for my political opponents… or vice versa).
Will we finally find ourselves living in a global panopticon?
As I have often repeated, “these days it’s all secrecy and noooo privacy.” (h/t Thanks Mick). And we all, especially politicians, might just have to kiss our privacy goodbye.
Smile, you’re on Candid Google Glass.
Social Advocacy & Politics is a weekly, exclusive column for Social Media Today by Alan Rosenblatt that explores the intersection of politics and social media. Look for the next installment next Tuesday morning.