Apr 10 Posted 1 year ago
I agree, but think the smaller the company, the more it calls for going social from the top. The development of the personal brand of the leader can really mean everything to the growth of the company. We certainly see that inside "our world" of marketing with guys like you and Jay and Joe.
Plus, we see the Richard Bransons of the world proving how effective it can be. That said, I'm with you Mark. Dragging a CEO into a conversation he doesn't want to have is probably an act of self-sabatoge.
Love how so much of your best work is thought provoking.
August 19, 2015Hear from Chris Kerns, Author of Trendology, about the latest findings from the Spredfast Research team and their series, The Smart Social Repor...
July 14, 2015Today's customer is being pulled in many different directions at once, with buying opportunities at every turn. How can you break through the no...
May 27, 2015Word-of-mouth marketing has always been a powerful driver of consumer behavior. Every experienced marketer knows that customers are mo...
May 20, 2015In today's marketplace, social media is an integral component for any growing business. But in order for your business to see return on its...