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Social Media Blogs I Love

As a social media marketer, I always try to stay up to date on all the latest and greatest social media news. As much as I’d like to be the first to know about Facebook’s latest algorithm updates, I am not among the privileged few and must often find this information from other sources – including various social media blogs.

These blogs are not only a great source of news, but they’re also a great way for me to gain insights, hear different opinions, and learn from the successes and failures of my peers. The social media blog community is so much fun to be a part of because we’re all learning as we go. Sure, we can apply traditional marketing strategies as a starting point, but social media is evolving so quickly that there’s always something new to learn.

Here are some of my favorite social media blogs and why I love them.

Social Media Examiner

Social Media Examiner is one of the better-known social media blogs out there, and for good reason. They post almost daily (not on Sundays) on a variety of social media topics. They also do a “This Week in Social Media” post each Saturday that covers all of the important updates for the week, just in case you missed anything (or can’t remember what happened last Monday!).

Social Media Blogs - Social Media Examiner

Ignite Social Media Blog

Ignite’s Social Media Blog also contains a fantastic variety of social media topics, but tends to be a little Facebook heavy (which I love because I spend a lot of time on Facebook!). I also really like the category for social media examples, because it’s fun to see the creative campaigns other companies are running – especially to learn from their successes and failures.

Social Media Blogs - Ignite Social Media

Social Media Today

Social Media Today not only has a large variety of content, but they also offer several viewpoints because all articles are written by the community of social media professionals. This gives them a different dynamic than the single-author blogs and vendor blogs because you can truly interact within a community, rather than the 1×1 engagement you usually find on other social media blogs. This also gives them a much higher posting frequency than other sites, so there’s always something good to read!

Social Media Blogs - Social Media Today

Social Media Explorer

Social Media Explorer is another one of the social media blogs out there that publishes content from several thought leaders and executives. It discusses the more general digital marketing and PR realms in addition to social media marketing and monitoring.

Social Media Blogs - Social Media Explorer

Eli Rose

Eli Rose publishes social media blog posts every Monday, Wednesday, and Friday – with Friday’s being the “Weekly Curated Awesome” in which they pull their favorite social media stories from all around the web.

Social Media Blogs - Eli Rose

Jeff Bullas

Jeff Bullas writes on a variety of internet marketing topics, but has a very strong focus on social media. Many of his articles are real-life examples of his own successes and failures, and it’s fun to read about what’s worked for him in the past and what he might have done differently.

Social Media Blogs - Jeff Bullas

Heidi Cohen

Heidi Cohen covers the broader topic of content marketing, but I’d say around 50% of her articles are directly related to social media. I particularly love that many of her articles contain actionable insights, so I walk away from reading a blog post with something to implement immediately.

Social Media Blogs - Heidi Cohen

Meltwater’s Social Media Blog

Is this too self promotional? Eh, probably. But it really is one of my favorite social media blogs! I really enjoy the amazing content my colleagues put on this blog on a regular basis. Our goal is to provide both short-form articles with actionable tips, as well as longer-form articles that are more strategic and insightful. If you like what you see, please subscribe via RSS or email (look up and to your right)!

Social Media Blogs - Meltwater

What are your favorite social media blogs?

Join The Conversation

  • Oct 8 Posted 3 years ago alexandriascott01

    This information that you have given us are very helpful. This blog educate us on how to handle social media well and how to use it responsibly. Indeed, social media draw people easily and it can help us to communicate with other people easily. Thankyou for your tips and for adding up our learning.

  • jenpicard's picture
    Sep 16 Posted 3 years ago jenpicard

    Hi Jennifer - glad you enjoyed this! It's always fun to discover new blogs. What are some of your favorites?

  • PLehnerGroup's picture
    Sep 13 Posted 3 years ago PLehnerGroup

    I really enjoyed this.  You could have easily just posted the screen shots, but I appreciated your commentary. There are a couple of blogs I didn't know about. I just met Heidi Cohen at Content Marketing World so I'm looking forward to following her blog.Meltwater is new to me too.  

    Thanks for sharing!


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