April 21, 2015Organizations should treat social media as they would any other electronically stored information and assume it is potentially discoverable. Und...
March 26, 2015Feeling overwhelmed by the massive amount of customer feedback data you’re collecting? You’re not alone! Many businesses are struggling to find...
February 20, 2015Symantec, the global technology security provider, needed to provide its global customer base access to social customer service. They were...
February 20, 2015An Employee Advocacy program has value beyond your company’s marketing department. The community you build will be the single most important...
May 31 Posted 4 years ago
Alan... at IGLOO Software we created an online Social Media Playbook... it includes 5 wiki chapters, work books, expert corner and more... and it is free for anyone... even our competitors.
As a software company, we quickly discovered and learned that most of our customers and prospects are looking for more than just technology when it comes to business social software or media solutions. They are looking for practical advice, lessons learned, best practices and more.
The playbook tries to combine strategy with implementation... take a look when you get a chance.