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Social Media Increases Online Use As Traditional Media Suffers [INFOGRAPHIC]

Last year, the person beside you and the one you look at the mirror every day spent 3 hours and 7 minutes online for social media on a daily basis.


Voucher Codes Pro, a website dedicated at selling coupons or vouchers, crunched the number in an infographic after gathering data from YouTube, Netflix, TechCrunch, eMarketer, and Digital Marketing Ramblings.

The infographic showed the dramatic rise in online usage for the average Internet user from 2010 (2 hours and 34 minutes) to 2011 (2 hours and 56 minutes) to 2012 (3 hours and 7 minutes).

The rapid increase in online media usage led to a decrease in the popularity of other media sources during the three-year period. Struggling media sources include TV, radio, newspaper, and magazine.

The infographic broke down the daily online use with social media, spearheaded by social networking sites, leading the way for online media sources, such as emails, online videos, search engines, online games, blogs, online radios, online newspapers, and online magazines.

As the popularity of social networks and online media increase, the average person’s time online increases.

Click on the image to see an enlarged version of the infographic.

The Impact Of Social Media And Digital Video On Web Usage


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