May 05, 2015Organizations should treat social media as they would any other electronically stored information and assume it is potentially discoverable. Und...
April 16, 2015The marketing landscape has changed: conversations about your brand happen 24/7 on social and you are expected to stay on top of it. The good ne...
March 19, 2015It’s no surprise social customer service demand is on the rise. To stay ahead of the game, your brand must formalize a streamlined and scala...
March 13, 2015Fifty-seven percent of customers expect the same level of response through social channels as traditional support channels. That can be cha...
Jan 20 Posted 2 years ago
Hi Pam, Very informative article. These two points were my favorite. " Be who you are as you are only
one person." and "Bottom line, if you lose my trust, you lose me." So true! Thanks
Dec 17 Posted 2 years ago
Number 6 is such a great point. I try to remember that venting isn't meant for Twitter. Even though it seems like a great place to say "What a rough day!" and move on, others who don't know you are going to read much more into that tweet than you probably wanted.