Jul 25 Posted 3 years ago
Thanks, Chris. Appreciate the comment.
You are so right. We are who we are - and if a company has a strong mission and purpose, that can help it to connect with people on a visceral level. So instead of masking the corporate identity with "data," it's time to embrace your values and lead with them!
Jul 24 Posted 3 years ago
You are spot on Kathy. It's never passed my common sense test that likes automatically add up to new business. If you and the customer are compatible, then like dating something nice will come from it. But no, you can't force it. So it's probably a good idea to know who you are and why you're out there in the first place. After all, you are who you are and there's no getting around that no matter many "likes" you have.
Thanks for the insight. Good stuff indeed.
February 09, 2016An exclusive, live webinar from Social Media Today on Tuesday, February 9th at 12pm ET/9am PT. Social media has given brands the great gift of...
January 19, 2016An exclusive, live webinar from Social Media Today January 19th, 2016 at 12pm EST / 9am PST There is a fine line between an omni-channel market...
November 24, 2015An exclusive report brought to you by Social Media Today and Hinge These days, cutting edge companies know that if they aren't leveraging t...
November 23, 2015The 2016 Social Media Marketing planning guide includes a must-have checklist as well as a first-of-its-kind research study aiming to provid...