April 21, 2015Organizations should treat social media as they would any other electronically stored information and assume it is potentially discoverable. Und...
March 26, 2015Feeling overwhelmed by the massive amount of customer feedback data you’re collecting? You’re not alone! Many businesses are struggling to find...
February 20, 2015Symantec, the global technology security provider, needed to provide its global customer base access to social customer service. They were...
February 20, 2015An Employee Advocacy program has value beyond your company’s marketing department. The community you build will be the single most important...
Mar 4 Posted 3 years ago
I was just telling a restaurant owner to respond to the bad review. I informed the owner that silence is consent and you can expect loss revenue for not taking action. Quick solution that I came up with was to create a two customer surveys; one to be filled while for service and online one using survey monkey. I then took the good ones and spread across the citation sites. Immediate results.
Mar 2 Posted 3 years ago
I completely agree with you Donna. In this technology-heavy world, it's nice to be treated as a real person. Thanks for stopping by and commenting.
Mar 1 Posted 3 years ago
Great article Caroline! Love your tips - especially to "invite engagement". At the very least, when it comes to complaints, I try to remember to treat the person online as you would if they were standing right in front of you in the reception area of your business. That often helps a lot too. Thanks for sharing!